1. 1 Contract Catering Josie Havita Fiona Lavis Lisa Moore Amanda Sheppard Sharona Zokaie

2. 2 Presentation Outline  Definition  Analytical Tools  SWOT  Competitive Structure  Economic Environment  Impact of Environmental Influences  Customer Trends  Key Markets  Product Life Cycle  Predictions For the Future

3. 3 Definition:  Reallocation of food provision  Key skills, specialised equipment and personnel  Previous market segments  Current market segments

4. 4 Tools Used To Facilitate Our Analysis:  Porters Five Forces Model  Resource Audit  Boston Consultancy Group Matrix  Strategic Group Analysis  Product Life Cycle

5. 5 SWOT Analysis

6. 6 Analysis of the Competitive Structure of the Contract Catering Sector  Oligopolistic market  Branding  Outsourcing  Technology  Other catering markets

7. 7 Analysis of the Economic Environment of the Contract Catering Market  Growth and Globalisation - Sector within Contract Catering - Economies of Scale  The Economy

8. 8 The Impact of Environmental Influences (such as stakeholders) on the Sector  Consumers  Suppliers  Staff  Clients

9. 9 Customer Trends  Technology  Demands  Lifestyles

10. 10 Key Markets  Products and services  Support services

11. 11 Product Life Cycle

12. 12 “Predictions for the Future of Contract Catering in the Next Year and Five Years”  Public Sector  Facilities Management  Branding  Merging  Vending  International Market

13. 13 And Finally …… Question Time