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Equipment Selection RFID vs. UPC EGR 403 August 22, 2005 Team 3 Saul Barbosa – Equipment Research Ross Nichols – Organizer Chih-Yun Sun – Cost Analysis Greg Temple – Summarizer
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Equipment differences -Parallel Bars Store Binary Code -Universal Product Code -UPC Labels UPC Barcode
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Equipment differences -Requires Manual Input -Machine Readable -Provide Information UPC Labels Product Fingerprint Help Inventory Tracking Identify Who Is Buying Products
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Equipment differences -RFID Tags -Radio Frequency Identification RFID Intelligent Bar Codes Smart Labels
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Equipment differences -Communicate To A Network -Automated Input -Track Products Continuously RFID Tags Local & Regional Incoming & Outgoing
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How do we profit? Time Savings –Product Promotion/Location –Manpower –Universal Application Reduce Shrinkage –Stronger theft deterrent
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Product Promotion/Location Increase of Sales –Promotional displays –Active selling locations –Promotional displays and there impact on sales
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Basic Assumptions Blockbuster Corporation 1.4 Billion in annual sales –7265 Stores –2 Systems per store –$194,000 annual profit per store –75% profit from register products
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Costs of Equipment UPC –$22,000 per system –$10,000 magnetic security system Other Costs –$18,000 Maintenance a year –$1,500 a year for labels Annual Costs –$207,725 –Includes Staff of 8 & 15% Shrinkage
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Costs of Equipment RFID –$55,000 per system Other Costs –$18,000 Maintenance a year –$15,000 a year for labels Annual Costs –$157,800 –Including staff of 6 and 5% Shrinkage
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Basic Analysis Based on Present Cost analysis with 10% interest for 5 years. NPC of UPC is $851,441 NPC of RFID is $708,186 Assume fixed output (profit) Lower net present cost will be more preferred; therefore, RFID is the better option in this analysis
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Sensitivity Analysis Set NPC of UPC is $851,000 Cost of RFID increases 50% –NPC of RFID is $763,000 (chose) If RFID doesn’t improve sales or reduce shrinkage –NPC of RFID is $791,000 (chose) If RFID doesn’t cut down man power –NPC of RFID is $866,000 (not chose) –If the period extend to 9 years, RFID will be preferred.
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Conclusion RFID –Improve Efficiency –Save Time –Reduce Staff Size –Expand Marketing –Increase Sales
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