1. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers A New Engineering Direction Mohsen Ashraf Alice ChenJake Gessin Milan Lee Angela LuWade Lu Jenny Wang Security Engineering Proposed by: IEOR 170 Group 3

2. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Agenda Problem statement Problem statement Design process Design process Top 3 choices Top 3 choices Survey methodology Survey methodology Survey analysis & result Survey analysis & result Refined major Refined major  Curriculum  Pros & Cons Conclusion Conclusion

3. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Problem Statement To design a unique engineering major and a rich academic curriculum for the a rich academic curriculum for the University of California, Berkeley.

4. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Design Process

5. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Top Three Majors Design Engineering (Conservative) Design Engineering (Conservative)  Combining art, creativity, and technology Social Engineering (Radical) Social Engineering (Radical)  Enhancing social experiences and social interaction between people. Security Engineering (Intermediate) Security Engineering (Intermediate)  Focusing on all aspects of informational and physical security.

6. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Methodology Three user groups Three user groups  Sample size = 45 people  High school students = 16  Undergraduates (tech and non-tech) = 21  Professional (faculty members and employers) = 8 Characteristics of Questions Characteristics of Questions  Scenario-driven  Quantifiable

7. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results – High School Question: Rank the following activities according to your interest (1=least interested, 3=most interested): Question: Rank the following activities according to your interest (1=least interested, 3=most interested): ___ Create a new design for a blender ___ Create a new design for a blender ___ Arranging the homecoming sports game ___ Arranging the homecoming sports game ___ Using intelligence to find terrorists ___ Using intelligence to find terrorists

8. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Question: Rank the following companies you would like to work with: (1=least preferred, 3=most preferred) Question: Rank the following companies you would like to work with: (1=least preferred, 3=most preferred) __ IDEO __ IDEO __ Lockheed Martin __ Lockheed Martin __ Match.com __ Match.com Survey Results – High School

9. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results – High School Other conclusions Other conclusions  The technical-oriented high school students favor security engineering because of the dynamics and scope of work.  There’s a consensus that security engineering offers a more stable and concrete career.

10. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results – Undergraduates  When asked which major to choose, Social Engineering has twice as many votes as Design Engineering, and four times more votes than Security Engineering.

11. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results – Undergraduates Question: Do you think businesses, corporations, and public facilities would be safer if schools offered a major in Security Engineering. Question: Do you think businesses, corporations, and public facilities would be safer if schools offered a major in Security Engineering.

12. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results – Undergraduates If you wanted to design automobiles and blenders, which major would you choose? If you wanted to design automobiles and blenders, which major would you choose? ___ Mechanical Engineering ___ Design Engineering ___ Mechanical Engineering ___ Design Engineering “I would choose Design Engineering only because I want to focus on the design aspect of things. Yet, Mechanical Engineering would probably be my choice if I want to know more than design.” -IEOR fellow student

13. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results - Undergraduates Other Conclusions: Other Conclusions:  The consensus is that design engineering and security engineering are more likely to be implemented into an engineering school than social engineering.  “Security Engineering sounds very interesting, and it would probably have wide career potential in the future, especially in an age of terrorism.” -IEOR fellow student

14. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results – Professionals Question: Rate the potential need in the job market. (1 = least demanded, 5 = most demanded) Question: Rate the potential need in the job market. (1 = least demanded, 5 = most demanded)

15. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Survey Results - Professionals Professionals Professionals  They feel that design engineering is the most demanded in the existing job market.  Most of them feel that security engineering is the most practical and realistic. Quotes Quotes “Security Engineering requires technical expertise in computer and physical security (cryptography, electronic keys and locks), and understanding of legal issues surrounding information/intellectual property.

16. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers The Refined Major Security Engineering

17. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Security Engineering Focuses Focuses  Computer security  Security systems design Goal Goal  To improve all aspects of security  Governmental agencies  Private organizations  Individuals

18. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Security Engineering Pros: Pros:  Every large corporation has a need  Most people are aware of the need for better security, which is in high demand Cons Cons  Issue for international students  Background checks

19. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Security Engineering Competition Competition  No Universities offer a major in Security Engineering  Some agencies and vocational schools offer classes for professional certification  CISSP  SSCP

20. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Curriculum – Web Security Emphasis

21. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Curriculum – Design Security Emphasis

22. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers New Major Courses Material Usage for Security Engineers – 4 units Material Usage for Security Engineers – 4 units  Application of materials that are used for security product, involving an examination of quality, benefits, and shortcomings of the material, as well as research on material improvement. Security Design & Testing – 4 units Security Design & Testing – 4 units  Application of design skills on designing mechanical devices, involving the testing of student designed products geared towards real-life situations. Intelligence & Security Engineering – 4 units Intelligence & Security Engineering – 4 units  Study of human thought, with specific regard to human intelligence in committing and preventing crime.

23. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers New Major Courses (Con’t) Failure of Security Systems – 4 units Failure of Security Systems – 4 units  An examination of why security systems fail and how security systems can be broken. Some of the topics examined are the mechanisms of viruses, worms and Trojans, network attack, database, electron information and communication systems hacking. Security Systems Engineering – 4 units Security Systems Engineering – 4 units  A study of the design, maintenance and protection of security systems. Topics include passwords, building firewalls, cryptography and encryption algorithms and network defense.

24. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Conclusion Security engineers will be trained to design and maintain systems of security Security engineers will be trained to design and maintain systems of security Students majoring in security engineering are not limited to jobs in the security industry Students majoring in security engineering are not limited to jobs in the security industry Security engineers learn practical skills that apply to many other fields Security engineers learn practical skills that apply to many other fields

25. Spring 2003, IEOR 170 - Experience and Interface Design For Engineers Questions & Answers http://ssoar.org/ieor170/se