1. RUGBY WORLD CUP 2015 BUSINESS BRIEFING TM © RWC Ltd 2008

2. RUGBY WORLD CUP 2015 at TWICKENHAM STADIUM Different event setup from usual match days Broader spectator base – regional/national/international with different travel plans Managed access for residents and businesses Fanzone (improved spectator experience pre match) and community celebration TM © RWC Ltd 2008

3. TOURNAMENT DATES & TIMES There are also two international matches taking place on August 15 (kick off at 8pm) and September 5 (kick off at 2.30pm) TM © RWC Ltd 2008

4. TRANSPORT AND ACCESS TM © RWC Ltd 2008

5. A316 CLOSURE & MANAGED LOCAL ACCESS A316 closed Hospital Bridge R’bt and London Rd (3Hrs before until 2Hrs after) Normal match day road closures TM © RWC Ltd 2008

6. ACCESS PERMITS Residents or businesses in the restricted area around the Stadium will be provided with Access Permits to enable them to access their homes. Permits will be posted at the end of July. One permit per household – more can be requested online Access permits are NOT parking permits and must be used alongside parking permits. The permits that are posted in July are the same ones for the Tournament and should not be thrown away. For more information about permits, go to: www.richmond.gov.uk/rwc2015_twickenham_resident_access TM © RWC Ltd 2008

7. PUBLIC TRANSPORT / PARK AND RIDE Extra train services put on: Increased train capacity at Twickenham Station 24 hour running of Piccadilly line – with shuttle buses running direct Enhanced District Line services Other transport: Approximately 100 buses running direct to Waterloo (from the A316) Park and ride at Kempton Park and Hounslow Civic Centre (buses from the A316) Improved Taxi and Private hire locations Promotion of alternative transport options Launch of new journey planning at www.rugbyworldcup.com TM © RWC Ltd 2008

8. FANZONE RICHMOND COUNCIL TM © RWC Ltd 2008

9. FANZONE REQUIREMENT of ENGLAND 2015 as a HOST CITY It must: Hold a minimum capacity of 5,000 people (capable of 10,000) Be open for a minimum of 10 matches Have large screens; stage; catering; refreshments; sponsor space Be free to enter when screening matches TM © RWC Ltd 2008

10. FANZONE – Where would it be? TM © RWC Ltd 2008

11. FANZONE 18 September to 31 October Enclosed/secure area; large marquee viewing tent; activities; screen; exhibition pitch Match days - propose to show 19 matches – free entry ‘Non-Match’ days – propose 8 days of non-rugby ticketed activities Travel via public transport / foot – NO dedicated parking ‘Production Partner’ responsible for delivering the Fanzone Still subject to Planning and Licensing permissions TM © RWC Ltd 2008

12. FANZONE Limited number of concession pitches available, so we have broken the Event down into 6 separate packages that concessionaires may bid for: Package 1: 18-20 September Package 2: 23-27 September Package 3: 1–4 October Package 4: 8-11 October Package 5: 15-31 October Package 6: Whole period Each package includes days when the Fanzone will screen Twickenham matches, as well as days when the Fanzone will screen non-Twickenham matches. TM © RWC Ltd 2008

13. FANZONE In addition: -we have allowed a 20% discount to a limited number of local traders (i.e. independent local businesses registered at a London Borough of Richmond Upon Thames ratepaying address.) -we have allowed a 10% discount to any operators who wish to trade for the whole period. The two discounts are separate, and cannot be used in conjunction with each other. More information available at: richmond.gov.uk/rwc2015_fanzone, or speak to Underbelly representative for information pack.

14. FAN ZONE Local food traders interested in providing a concession stand at the official Fanzone site in Richmond can register their interest now. Successful applicants may be eligible for a 20% discount on the stall rates. Food traders applying for the event must be able to demonstrate that they are able to produce and serve high quality food in large volumes. www.richmond.gov.uk/rwc2015_business_impact TM © RWC Ltd 2008

16. PLANNING, LICENSING AND REGULATION TM © RWC Ltd 2008

17. PLANNING LICENSING & REGULATION Planning / Licensing Applications Temporary venues Hours of operation Advertising Trading Standards and rights protection TM © RWC Ltd 2008

18. TOILETS AND STREET CLEANSING TM © RWC Ltd 2008

19. TOILETS Temporary toilets and Community Toilets – tell us where else they could be located. TM © RWC Ltd 2008

20. STREET CLEANSING / CLEAN UP Comprehensive Street Cleansing Strategy Before / during and after approach Temporary Event Litter bins Leafleting Fanzone litter TM © RWC Ltd 2008

21. LOCAL POLICING TWICKENHAM POLICE TM © RWC Ltd 2008

22. POLICING Pan London Command Team - provide proportionate response Role of the Police; Preventions and detection of crime Protection of life and property Maintain the Queen’s peace Local staff to offer; Crime prevention advice Increase 24/7 response capacity TM © RWC Ltd 2008

23. OPPORTUNITIES FOR BUSINESS RICHMOND COUNCIL TM © RWC Ltd 2008

24. BUSINESS OPPORTUNITIES How to make the most of increased footfall? Richmond Card Holders – visitors card Promotion to visitors via VisitRichmond Supporting the festive environment Make the most of the call of nature Involvement in local business-led events Plan: creative promotions; staffing; opening hours; window displays… TM © RWC Ltd 2008

25. Richmond Council: press-pr@richmond.gov.ukpress-pr@richmond.gov.uk England Rugby 2015: community@england2015.com (RWC2015 Questions)community@england2015.com RFU: twickenhamcommunity@rfu.com (QBE, RBS 6 Nations and other matches)twickenhamcommunity@rfu.com Also follow @LBRUT on Twitter QUESTIONS AND CONTACTS