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ECONOMIA DELLINNOVAZIONE LINNOVAZIONE NELLINDUSTRIA FARMACEUTICA parte I Prof. Stefano Capri Istituto di Economia Università Carlo Cattaneo-LIUC.

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Presentation on theme: "ECONOMIA DELLINNOVAZIONE LINNOVAZIONE NELLINDUSTRIA FARMACEUTICA parte I Prof. Stefano Capri Istituto di Economia Università Carlo Cattaneo-LIUC."— Presentation transcript:

1 ECONOMIA DELLINNOVAZIONE LINNOVAZIONE NELLINDUSTRIA FARMACEUTICA parte I Prof. Stefano Capri Istituto di Economia Università Carlo Cattaneo-LIUC

2 S.Capri - LIUC University

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9 Top worldwide pharmaceutical companies

10 S.Capri - LIUC University Revenue drivers R&D pipeline New drugs introduction rate Sales network Relationship network

11 S.Capri - LIUC University Cost drivers R&D Promotion Salesnetwork

12 S.Capri - LIUC University

13 Promotion

14 S.Capri - LIUC University Competitive environment The increase of cost and length of the R&D process The increase of internal competition The advent of generic medicines The expiration of patents The price regulation The advent of personalised medicines

15 S.Capri - LIUC University From Laboratory to Patient: The Complex Pathway of Biopharmaceutical R&D Pharmaceutical Industry Profile 2005 (Washington, DC: PhRMA, March 2005).

16 S.Capri - LIUC University Biopharmaceutical R&D Expenditures and NIH Budget: 1994–2004 Pharmaceutical Industry Profile 2005 (Washington, DC: PhRMA, March 2005).

17 S.Capri - LIUC University The period of market exclusivity between the introduction of a breakthrough medicine and of a competing product is rapidly shrinking

18 S.Capri - LIUC University The expiration of patents Generic erosion

19 S.Capri - LIUC University Price differences among European countries


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