2. :: McKiosco :: Interactive module of information and lookup. To insert your company logo on this slide From the Insert Menu Select “Picture” Locate your logo file Click OK To resize the logo Click anywhere inside the logo. The boxes that appear outside the logo are known as “resize handles.” Use these to resize the object. If you hold down the shift key before using the resize handles, you will maintain the proportions of the object you wish to resize. Copyright 2003 © Microsistemas Californianos, S.A. de C.V.

3. What is it about? In different countries like Italy, Japan and the United States, this specialized type of software is known as “Multimedia Kiosk”, as the user and its computer interact to consult information and to obtain a service; however, in general terms, we may say that it is an “interactive module of information and lookup”.

4. Services Offered The interactive module of information and lookup could be considered as a communications system, since it offers two different services: - Information - Lookup

5. …Information Service To inform people, at an expo or event, about the general information on products or services that a company offers.

6. …Lookup Service For instance, in a library, the user may lookup in the module the index-card system contained in a data base available in a computer, to obtain specific information.

7. Who gets the benefit? Either the user, company or institution gets directly the benefit, as the first one shall be able to easily obtain the accurate information needed, while the other one attracts the attention from potential customers. At the same time, the company corporate image is strongly projected.

8. Design Reasons At present, the use of computers on different areas requires specialized furniture that supports the interaction between user and computer equipments, in an easy, ergonomic manner. General use of computer systems is a recent phenomenon, that is why this kind of products have not been developed in the domestic market; for this reason, we designed this project in order to cover the needs of users and to take the strategic advantage of being pioneers in this area.

9. Who acquires it? The interactive module of information and lookup is focused on those commercial business that require to offer their products or services at: Expos or events Interactive museums, to display different issues, in a clear and easy manner. Universities where students could consult data bases, or make academic arrangements. Libraries and specialized stores, to consult catalogs and index- card systems in a data base Banks, when a customer needs to know information on his/her statements of account Any activity, where prompt interaction between user and computer is needed

10. Who uses it? Users may be classified into two types: Those who interact with the kiosk through a software (possible company customers), and Those who make possible the adequate kiosk operation (technicians, programmers, or supervisors of the company represented by the kiosk).

11. McKiosco Objective Provide commercial customer with an interactive module of information and looup on their products and services, in a fully dynamic manner. Contents: Lookups Through this option, we can make lookups on: Prices Items on sale Customers Layaways. Product search

12. Price Lookup By entering a product code, we may obtain information on its price and some other related data

13. Lookup of items on sale Direct information on daily items on sale.

14. Customer Information Detailed information on different customer segments, and consultation of accrued points.

15. Layaways Detailed information on layaway products by customers, to be paid in a certain time, displaying an updated statement of account status.

16. Product search We can find products either by alphabetical order, by department, or by product description.

17. More options More over, McKiosco offers some other options, such as: Graphic location of products Interface to Excel, Word, Powerpoint. Newspaper ads loookup Exchange of awards for frequent shopper. Customer surveys

18. Graphic location of products A product can be easily located in a small sketch of your business, displaying its graphic location and distribution, indicating accurately what you are looking for.

19. Interface to Excel, Word, Powerpoint. We may execute different external applications to create our own designs.

20. Newspaper ads Lookup. We may visualize newspaper ads, in a fully dynamic manner.

21. Exchange of Awards Through the accrued points information in our “Frecuent shopper Program”, we may display the awards subject to exchange according to a given accrued points balance.

22. Customer Surveys Since one or your goals is to provide an excellent service, you can give your customers the opportunity to rate your performance; in that way, you may know their comments and obtain more detailed information from your customers.

23. Other Characteristics McKiosk is provided with a general configurator, to manage: Connections Buttons Bars OPOS devices (magnetic band reader, scanners and printers)

24. Thanks for your attention! Microsistemas Californianos, S.A. De C.V. Isabel La Católica esq. Nicolás Bravo. La Paz, Baja California Sur, México. Tel. 01(612)122 83 44 Fax. 01(612)125 65 04 Copyright 2003 © Microsistemas Californianos, S.A. de C.V.