1. Career Development in the Tourism Industry Ms. Fe Abling Yu Vice President for Inbound Philippine Travel Agencies Association October 12, 2012

2. BORACAY PALAWAN BOHOL VIGAN ALBAY CEBU BACOLOD

3. Philippines 17 Regions 80 Provinces 140 Cities 1,494 Municipalities 42,027 Barangays Population of 92,337,852 (NSO, 2010)

4. PHILIPPINES… in the scheme of things  Global Traffic: 2.8 Billion  Philippine Traffic: 52.07M (2011)  Aircraft Movement: 501,117 (2011) *Data from NSCB and IATA

5. TOURIST ARRIVALS  3.92M 2011  2.14M 2012 Jan-July  Target 2016: 10M *Data from DOT

6. ACCOMMODATIONS STATISTICS  15,030 additional rooms  212 new accommodation establishments to open *Data from DOT

7. Hong Kong 1,104 54.9M (Chek Lap Kok) $ 32.6B 41.9M Singapore 581.5 46.5M (Changi) $ 22.2B 13.2M Land Area (sq km) Passenger Traffic 2011 (International) Gross Tourist Receipts 2011 Tourist Arrivals 2011 Philippines 300,000 Luzon: 105,000 15.67M (NAIA) $ 2.99B 3.92M

8. Paradigm Building Intuitive Laws, Regulations & Policies Infrastructure Development and Roadmap Integrated Management System Enabling Technology Tourism Development Skilled & Motivated Workforce Skilled and Motivated Workforce

9. From Presidential Communication Development and Strategic Planning Office Tourism Briefer

10. Employment Opportunities

11. Tourism Share in Philippine Employment * According to the NTDP

12. Tourism Share in Philippine GDP * According to the NTDP

13. Graduates 2009%2010%2011 Philippines Tertiary Education 425,171  1.51431,592  1.3437,197 * Data from NSO

14. Growth of 4.2% per year (1980–2020) to 3.3% (2010–2030) * Data from UNWTO Highlights 2012

16. Characteristics that should be embodied Culture of Tourism ▫Making every town, city, or province tourist worthy ▫What benefits the tourists, will benefit the community as well ▫Where tourism exists, poverty retreats

17. Employment Mismatch 1.There are a lot of requirements for employment for tourism, how come we are not getting our fair share of applicants? 2.Are the skill sets – hard and soft, in existence for those who want to be hired? 3.Are those looking for jobs willing to be entrepreneurs?

18. Thank you!