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Media influence in Lebanon concerning TOBACCO. A place bombarded with Tobacco ads Lebanon,,

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Presentation on theme: "Media influence in Lebanon concerning TOBACCO. A place bombarded with Tobacco ads Lebanon,,"— Presentation transcript:

1 Media influence in Lebanon concerning TOBACCO

2 A place bombarded with Tobacco ads Lebanon,,

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15 On tv, your favorite celebrities smoke

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27 Media in Lebanon...

28 pretty much INFLUENTIAL?

29 Billboard s Televisio n Newspapers Magazines Radio

30 Lebanon is the only country in the Middle East that allows cigarette advertising on television which reaches consumers all over the Middle East.

31 In 2009, more than 88% of students aged between 13-15 years old have seen cigarettes advertisements on billboards, while 19% owned an item with the logo of a cigarette brand on it.

32 There are more and more young people exposed to tobacco advertising nowadays. The more they’re exposed, the more likely they are to start smoking.

33 TOBACCO INDUSTRIES TARGET YOUTH THROUGH ADVERTISEMENT

34 BUT DO THEY EVER SHOW YOU THE TRUTH BEHIND THOSE ADS? Smoking causes premature death Smoking causes premature agingSmoking causes mortal diseases

35 BEWARE OF THE MEDIA YOUR HEALTH AND THAT OF YOUR LOVED ONES COMES FIRST

36 Tala El Hallak American University of Beirut Media influence on the use of Tobacco in Lebanon


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