1. Software Asset Management

2. What is SAM?
“Software Asset Management (SAM) is all of the infrastructure and processes necessary for the effective management, control and protection of the software assets within an organisation, throughout all stages of their lifecycle.”
ITIL Best Practice Guide Software Asset Management, 2003
SAM is typically introduced using the ITIL best practice SAM definition

3. What is SAM? SAM helps with:
Cost savings. Are you paying too much? With SAM you use the licences you already have and acquire only the software you need.
Peace of mind. Have you got any out-of-date programs? Perhaps you have software that you don't know about installed on company machines. SAM helps you clear old servers or programs that could jeopardise the security of your data.
Staying legal. Are you under-licensed or are you unwittingly running counterfeit software? It's important to stay legal and buy your licences from authorised Microsoft resellers so that you can enjoy the latest innovations and security updates to your software and get the most from your investment.

4. What is SAM?
SAM helps you to: • Discover what software is installed, and where • Determine where your software is best used • Find out what licensing documentation you need • Plan for future technology investments • Establish the best licensing solution for your organisation.

5. What is SAM? SAM begins with a four-step process:
Perform a software inventory
manually
using automated discovery tools.
Match licences with software installed
find the licensing documentation for each program
record the information in a report
compare this report with your software inventory.
SAM may seem complex at first. Following these steps will make it more manageable:
SAM Step 1. Perform a software inventory
The first step in SAM is to take a software inventory. If your business is small, you can do the inventory manually, or there are a number of automated discovery tools that can scan your entire network easily and efficiently.
SAM Step 2. Match software licences with software installed
Find the licensing documentation for each software program your organisation holds, record the information in a report, then compare this report with your software inventory report. Keep all your licence documentation in a software library.

6. What is SAM? Review policies and procedures
establish new standards and guidelines
Develop an ongoing SAM plan
standardise software programs
retire obsolete PCs, laptops and servers
schedule spot-checks and inventories
establish ongoing employee training.
SAM Step 3: Review your policies and procedures
Protect your software and hardware assets by establishing new standards and guidelines for all phases of your software lifecycle, from acquisition to storage and retirement.
SAM Step 4: Develop a SAM plan
Create an ongoing SAM plan. Standardise software programs and retire obsolete desktop PCs, laptops or servers, then make a plan to keep your SAM records up-to-date through spot checks, regularly scheduled software inventories and ongoing employee training.

7. The SAM lifecycle
Successful and ongoing SAM requires the effective use of:
Deploy
Manage
Requisition
Buy
Retire
technology
people
processes

8. How can SAM benefit your organisation?

9. What are the benefits? Savings of up to 30% can be achieved with SAM
Yet:
Fewer than 50% of companies conduct regular software audits
94% of companies are unaware of the legal penalties for non-compliance

10. What are the benefits? SAM helps your organisation: Save money
use the licences you have
acquire only the software you need.
Stay secure
- gain control of the software installed on company machines
- clear old servers or programs that could jeopardise the security of your data.

11. What are the benefits? SAM helps your organisation: Stay legal
ensure you’re not under-licensed or unwittingly running counterfeit software
enjoy the latest innovations and security updates that come with genuine software so you get the most from your IT.
It’s important to buy Microsoft licences from authorised resellers only, so you can enjoy the latest innovations and security updates and get maximum value from your software assets.

12. What are the risks?
Poor lifecycle management and an unmanaged environment affects your competitive advantage.
Poor financial controls
Leading to overspending and inadequate use of purchasing leverage
Ability to manage technological change
Important infrastructure upgrades become too hard if you don’t know what you have to upgrade or retire
Penalties
Negative perceptions of companies found to be non-compliant
Deployment of unsecure code
If you buy and deploy counterfeit software
It’s important to buy Microsoft licences from authorised resellers only, so you can enjoy the latest innovations and security updates and get maximum value from your software assets.

13. Is your organisation at risk?
Can you be certain that:
your systems are not at risk from counterfeit software?
your company is legally compliant?
Microsoft research in 2006 showed that 1 in 3
organisations have counterfeit software.
It’s important to buy Microsoft licences from authorised resellers only, so you can enjoy the latest innovations and security updates and get maximum value from your software assets.

14. How can we help you with SAM?

15. How can Microsoft help? Microsoft has a range of resources to help you
implement SAM in your organisation - the three
main choices are:
Work with a Microsoft SAM Certified partner to implement SAM within your organisation
Access free SAM resources including tools, templates and guides so you can manage the implementation yourself
Enrol into the Microsoft SAM Programme by working with a Certified SAM partner and receive free training plus recognition for your SAM implementation

16. Microsoft SAM Programme (UK)

17. What is The Microsoft SAM Programme?
The Microsoft SAM Programme is a framework of steps to complete the first and hardest part of implementing SAM within your organisation - the software audit stage
The key steps are:
Enrol into the programme by selecting a partner and giving them permission to access your license data
Attend free SAM Basics training or arrange a complimentary SAM session with a registered Microsoft SAM Programme partner
Complete a review of your software and licences with a SAM Programme partner
Receive confirmation of completion
Implement policies and processes to continue SAM plan and stay in control

19. Benefits of Microsoft SAM Programme
SAM Plan
It provides a licensing baseline for your SAM plan
It increases your knowledge and helps you make more improved and knowledgeable licensing choices in the future
Assistance
It provides you access to free tools, reports and support from Microsoft to complete the programme
It allows you to work with registered SAM partners that have been trained to deliver this programme
It provides you access to Microsoft Financing offers so that you can fund your SAM implementation and any licence shortfall you may encounter
Training
It provides you free SAM Basics training and introductory sessions to evaluate and start your organisation’s SAM plan
Recognition
It provides you recognition for completing the programme with a certificate valid for 12 months

20. Benefits of a Microsoft Certified SAM Partner in The Microsoft SAM Programme
All Microsoft SAM Certified Partners have:
Attained the Microsoft SAM Competency in the Microsoft Partner Programme by:
Attending training and passing Microsoft Certified Professional Exams
Submitted case studies and proof of experience in implementing SAM solutions for Microsoft customers
Attended specialist training delivered by Microsoft on:
Analysing customer licence reports
Identifying Genuine product
Identifying proof of licence
All Microsoft SAM Partners receive specialist support to manage queries and escalations during licence reviews

21. How do I enrol in the Programme?
Find out more from
Choose SAM Partner
Complete Permission to Proceed Form and submit to

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