1. P3 – Nike and their Marketing Mix

2. Who are Nike? Nike are a Business that do… The brands they cover are… They are located…

3. Why do Nike need to promote themselves and their products? Nike need to promote themselves and their products because…

4. What do mindshare do for Nike?

5. How do Nike promote themselves and their products? Nike promote themselves and their products by using the following methods: (describe the methods they use and how they use them!)

6. Why do Nike use these methods? Nike use these methods because…