1. Contact Everyone send SMS anywhere
May 2014
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2. understand the context and key trends
agenda
understand the context and key trends
communicate via SMS in a cost-effective way
use Contact Everyone for all your business needs
enjoy the benefits
Contact Everyone
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3. understand the context and key trends
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4. two different ways to send an SMS
SMS P2P (person-to-person)
text messages are exchanged between two mobile subscribers. Use cases include main mobile chat and dating and micro-blogging such as with Twitter, as well as SMS use in social networking 
SMS P2P (person-to-person)
SMS messages are produced from an application (such as an advertising message) and are sent to mobile subscribers. This definition is often used to define enterprise messaging or business SMS
definition of Contact Everyone
Contact Everyone

5. the rising trend of SMS A2P: an attractive market
SMS P2P vs A2P volume forecast
(in billions SMS)
worldwide SMS P2P and A2P revenue forecast (in billions USD)
increasing popularity of mobile advertising through SMS (“SMS marketing”)
traditional bulk SMS (alerts, news, notifications, status, results, etc.)
almost everybody is reachable via SMS
Sources : Jupiner Research & Portio Research
Contact Everyone

6. communicate via SMS in a cost-effective way
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7. SMS architecture API  @ around 800 mobile operators
SMS-C mobile operator
SMS architecture
SMS-C mobile operator
Orange SMS gateway (hosted & managed by Multimedia Business Services)
SMS Broker #1
SMS-C mobile operator
customer application server
around 800 mobile operators
API
SMS-C mobile operator
Orange Business Services
SMS broker #2
web-tool for statistics & reporting
SMS-C mobile operator
SMS-C mobile operator
Contact Everyone

8. we help you increase your performance…
send A2P SMS with or without shipping/tracking notifications
communicate easily worldwide
keep existing clients loyal and acquire new ones
optimize internal organization and communications
be responsive at anytime and anywhere
Contact Everyone
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9. …whatever your business and location
pre-requisites
benefits 1
only basic access to the Internet is required to access Contact Everyone
no need to implement an Orange Internet solution or Orange Business VPN access 2
to connect to Contact Everyone
API only
different protocols available
API implementation is customer’s responsibility
API: guideline for the implementation
no specific skills mandatory
if necessary, support by Orange (option)
Contact Everyone
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10. using SMS-mobile terminated or SMS-mobile originated features depending on your needs
standard solution
specifics
SMS-MT for mobile terminated
also known as outbound SMS or push SMS
SMS sent to end user’s handset
200 destinations for 850 mobile operators
SMS-MO for mobile originated
also known as inbound SMS or pull SMS
text message routed from an end user's handset to a customer
SMS long number format available in 18 countries for a global collect
no SMS premium / no short codes
Contact Everyone

11. use Contact Everyone for all your business needs
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12. Contact Everyone fits all your business needs
confirm an order, delivery, availability, appointment
send personalized promotions, or announce an event
alert regarding changes that may be pending (cancellation, delay), unexpected events or incidents
send information and updates
send reminders for due dates, appointments, useful information, administrative data, etc.
re-engage discussions with existing and potential customers, automatically
reinitiate dialog with partners, debtors and others
inform about a product, event or activity
communicate internally, stay in touch from afar, motivate and advise your teams
Contact Everyone
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13. A2P SMS uses
a growth driven by a desire from companies, businesses and brands to connect with their customers (and potential customers) via SMS
Contact Everyone
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14. enjoy the benefits
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15. 5 good reasons to choose Contact Everyone
no hardware or software to buy
flexible and efficient fast and easy integration with any IT systems or applications. Our SMS gateway offers various APIs, enabling developers to incorporate the gateway features into their own systems
confidential and secure our SMS gateway ensures complete security of data. No need to upload valuable data to a 3rd party service provider or online SMS resellers
rapid and reliable SMS is sent within seconds straight from the customer’s application. Send many messages at once to many different recipients
reliability works 24/7
Contact Everyone
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16. adaptable to all business needs and organizations
try & buy (SMS-MT only): all in one, including usage charges
standard solution: SMS-MT or SMS-MO setup costs
technical support for implementation (optional)
reporting and statistics (optional)
one-time charge
monthly recurring charges
usage charges
subscription only for the number used to collect the MO (no MRC for SMS-MT)
reporting and statistics (optional)
SMS-MT: price per destination / per unit
SMS-MO: unique price whatever the country of origin
MO: Mobile Originated (inbound SMS)
MT: Mobile Terminated (outbound SMS)
Contact Everyone
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17. a solution managed by Orange Business Services
minimum investment
no technical aspects
concentrate on supervising
Orange data center
redundancy on 2 sites
24/7 supervision
complete data security
dynamic routing time
hosted and managed
by Orange Business Services
highly secured service infrastructure
confidential, secure and fast
Contact Everyone
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18. high quality of service guarantee
service level agreement
platform availability: SLA 99.85%
mean time to restore: SLO 4 hours
operation
highly skilled SMS technology experts
24*7 incident management
data retention
daily backups (data retention 12 months)
Contact Everyone
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19. thanks presentation title
Orange, the Orange mark and any other Orange product or service names referred to in this material are trade marks of Orange Brand Services Limited.
Orange restricted.
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