2. My Background Started with Sunsail in 1989 as Water sports instructor in Mediterranean 6 Seasons in Greece and Turkey 1995 Sales Manager ~ UK 1999 Sales Manager ~ Annapolis USA 2002 General Manager ~ Annapolis USA 2006 Brand Manager ~ Sunsail Worldwide

3. Sunsail’s Position For people who love sailing and have a passion for fun and new experiences. Sunsail is the perfect sailing vacation at a great value Delivered with high quality yachts and friendly personalized services

4. Sunsail’s Character Sunsail makes my experience fun Sunsail caters to my sailing needs Sunsail has the right boat for me

5. Sunsail makes my experience fun: Sunsail makes my experience fun because they share my love of sailing Team Sunsail is fun because they are always friendly and approachable Sunsail maximizes my experience because they understand how precious my vacation time is Sunsail’s love of sailing means they better understand my needs Sunsail is a pleasure to sail with because I only pay for the things I want

6. Sunsail caters to my sailing needs: Sunsail provides the right sailing vacation experience for all abilities, by offering bareboat and skippered charter, sailing schools, beach clubs, flotillas, and corporate hospitality With Sunsail, I have the flexibility I need to personalize my vacation because they offer a wide range of a la carte services and options Sunsail makes planning my vacation easy because they advise on every aspect from cruising area, type of yacht and equipment options to meet my personal needs Sunsail allows me to explore new, unique cruising destinations

7. Sunsail has the right boat for me Sunsail’s range of yachts represents the best value in sailing because it offers me the most choice to fit my budget Sunsail’s yachts are built and equipped to custom specifications, ensuring easy handling, performance and comfort, both under way and at anchor Sunsail’s yachts are maintained to high standards ensuring that you make the most of your sailing time Sunsail’s commitment to quality yachts and maintenance is backed by our 4 hour service guarantee

8. Sunsail does NOT: Cut corners in any way that diminishes the sailing vacation experience Address the customer in an impersonal manner. Make novice sailors feel uncomfortable Use size or age of company as a primary measure of performance Let fleet or equipment issues go unresolved.

9. Sunsail Product offering 0-3 and 4+ year old yachts 30’ and up Focus on small to midrange Catamarans and Monohulls Restricted charter dates Generator/AC charged per hour and not available on newer yachts A/C shore power not available Repeat customer discounts

10. The Sunsail offering: Flotillas available globally Portable DVD players available for rent Blenders available for rent Beach towels not included Skippers available for hire at daily rates Pay for fuel (inc in charter pack)

11. Arrival Sunsail’s taxi driver greets you with a hand shake. Sunsail sends a taxi driver to meet you.

12. Arrival Sunsail’s taxi service requires payment onsite. Sunsail’s taxi service provides luggage assistance.

13. Arrival Sunsail customers follow signage to customer service with luggage in cart. Sunsail Customers are assisted with their luggage into a cart by the taxi driver and directed to the reception area.

14. Reception Sunsail customers are offered options until their yacht is ready. (Bar, pool, provisioning etc) Sunsail welcome customers in reception and offers to store luggage until boat is ready for boarding.

15. Reception Sunsail customer service, welcomes customer with a genuine smile and handshake. Sunsail customer service are friendly, welcoming and attentive to customers questions.

16. Trip Preparations Sunsail provides a full chart brief and personal tips / recommendations for the cruising area. Sunsail paper work is all completed ahead of time and given to them at check in, in a basic folder.

17. Presentation Sunsail yacht presentation is uniform and clean for all yachts. Sunsail provides a detailed yacht briefing, which is booked upon arrival on a slot basis.

18. Presentation Sunsail will provide quality cockpit cushions for all charters. Sunsail does not provide a personal welcome board.

19. Presentation Sunsail provides high quality masks, fins and snorkels in a full range of sizes. Sunsail provides a clean presentable yacht with cushions stowed.

20. Presentation Sunsail presentation is a standard welcome card and bottle of water.

21. Presentation Sunsail starter pack is additional option as part of “Charter pack.” Sunsail provisioning is either line item, packaged or self purchased.

22. Presentation Sunsail bath towels are provided and beach towels can be purchased in reception. Sunsail linens are provided and beds only made if “Charter pack” is purchased.

23. Presentation Sunsail customers can rent DVD players and blender where available. Sunsail only provides toiletries and soap if charter pack is purchased.

24. Departure Sunsail provides on dock assistance for all charter departures and arrivals. Sunsail customers can hire a skipper for the first day if they wish.

25. Service Calls Sunsail rectifies the issue in a friendly efficient manor. Sunsail provides prompt friendly and professional service calls.

26. Arrival Back at Base Sunsail will meet all returning customers for docking assistance. Sunsail customers can return to the base anytime for free and replenish ice, fuel and water at their own cost.

27. Arrival Back at Base Sunsail, thanks customers for sailing with us and says good by at the debrief. Sunsail provides digital pictures which are emailed to customers.

28. Staff Sunsail’s professional and friendly staff.

29. Summary For people who love sailing and have a passion for fun and new experiences Sunsail provides the perfect sailing vacation at a great value Delivered on high quality yachts and friendly personalized services

30. Sunsail ~ The Brand of Choice