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Published bySherman Cobb Modified over 9 years ago
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Implementing Efficient & Effective Social Marketing Strategies for YOUR Business
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72% of all internet users are now active on social media 71% of users access social media using a mobile device 16 minutes per hour are spent by Americans on social media
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Social media sharing site that has 1.39 billion users worldwide Largest way to communicate with customers in non-obstructive way Average time on site is 40 minutes per day Primary demo: Ages 25- 34 890 million users log in daily
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Twitter is a microblogging site that limits your posts to 140 characters. For your reference, that is the length for this single bullet point. Primary demo: Ages 18-29 1 billion tweets are posted per day 80% of active users are on mobile device
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Business oriented networking site 330 million users Primary demo: Ages 30 -49 60% of users make over $75,000 per year 41% of millionaires use LinkedIn
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The total number of worldwide email accounts is expected to increase to over 4.3 billion accounts by year-end 2016. There are 3x more email accounts than Twitter and Facebook accounts combined. When asked to opt-in to receive updates from a company, only 10% elected to do so through Facebook, while 90% chose to receive email newsletters.
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Be consistent in your postings Be authentic – use your own voice Let this be your guide: would I see/watch/read this if I weren’t in the industry DON’T Sell
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Start following people who has the same interest as you Start following companies that you want to model yourself after Find content (news, videos, pictures, etc.) that will have a positive influence on your audience.
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Connecting with your niche Engaging with your niche Convert your engagements into $$$$ It’s not about how many likes, friends, followers or connections that you have.
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