1. An introduction to Ezicover
Kevin Canning
Strategic Account Manager- Life Risk
June 2013
Zurich Life Risk

2. Disclaimer
The information contained in this material is general information and intended for the use of professional advisers. It does not take into account the objectives, financial situation or needs of any person. These factors should be considered before acting on this information. No part of this presentation may be reproduced without prior consent of Zurich Financial Services Australia.
Zurich Australia Limited (Zurich) and its related companies receive remuneration such as fees, charges or premiums for the products which they issue. Details of these payments including how they are calculated and when and how they are payable can be found in the relevant Product Disclosure Statement, or other disclosure document for each product.
The information is derived from sources believed to be accurate as at this date, which may be subject to change. It should not be considered to be a comprehensive statement on any matter and should not be relied on as such.

3. The Direct Team Julie McCormack Annette Bran Claire Burden
Head of Distribution and Strategy
Annette Bran
National Relationship Manager
Claire Burden
Business Support Officer
Simone Waights
Project Manager
Sylvia Kim
National Digital Sales & Marketing Manager
Rachel Ashley
Direct Marketing Manager

4. Ezicover - the opportunity
41% of people say life insurance is too complicated and 1 in 4 don't know where to start*
In a 2010 Life Insurance report, 92% of respondents wouldn’t knowingly take a risk of being uninsured or underinsured**
When non-insured persons were asked to estimate the annual cost of a life insurance policy they overstated the cost by between 49% and 65%**
Zurich under the brand name Ezicover, offers a range of simple, affordable Insurance Products. Specifically designed as an added value line extension for organisations like yours
ix OnePath Life (formerly ING Life) Australia's Attitudes Towards Life Insurance, December 2008
** Lifebroker Life Insurance report 2010 4

5. Ezicover - the value Category Value Direct life insurance & Income
$130m sales in 2011 (20.7% increase on 2010)* Term, Income Protection and Accident constitute 40% of the direct market
Direct funeral cover
$95m sales in 2011 (24.7% increase on 2010)*
Constitutes 20% of the direct market
Direct accident products
$18m sales in 2011 (15.3% increase on 2010)*
Financial advice
9% growth per annum for risk advice*
The facts
Australia is one of the most underinsured nations in the developed world^
In 2011, total direct life insurance sales were$279m*
$49m of direct life insurance was purchased online*
Risk insurance is a $10 billion market that will more than double in the next 15 years.*
* Rice Warner Actuaries – Direct Life Insurance ^ Swiss Re Economic Research & Consulting , 2007

6. Ezicover - extends your current offer
Adds significant, relevant products and services to your existing product range
Adds value to the customer experience
All systems and procedures are provided and supported by Zurich and Eziadvice - no added pressure on IT resources and minimal impact on human resources
Not competitive to your existing offer – select from the suite of products/services to compliment your current proposition
Resources and costs
Minimal resources required from you to establish and maintain this offering
No set up or capital costs
No marketing costs *

7. The products Product Overview Cover level Age Award winning products
Ezicover Life Insurance
Lump sum on death or terminal illness
Up to $1.5m*
19 to 59
Ezicover Funeral Advantage
Lump sum to cover the cost of a funeral
$5,000 - $15,000
35 to 70
Ezicover Accidental Death
Lump sum on accidental death
$50,000 - $500,000
19 to 70
Ezicover Accident Income
Monthly benefit on inability to work due to accidental injury
$2,000, $2,500, $3,000, $3,500, $4,000 per month
19 to 60
Award winning products
Competitively priced
Online application process
Customer focused
Policies remain in force
average of 10 years
Retention rates approx 92% over 10 years
2010
2012
*Up to age 45, $1m (age 46-54), $750k (age 55-59)

8. Ezicover Funeral Advantage is different
Customer focused
Ezicover Funeral Advantage is different
“good products were on offer, including a Zurich policy that halted premiums once the insured amount was reached”
Richard Weatherhead - Herald Sun, February
"Be cautious about looking at the terms and conditions of the insurance policy to see what happens in the long term,“ Richard Weatherhead - Herald Sun, February

9. Funeral insurance
Never pay more in premiums than the sum insured – with Ezicover you get what you pay for!
With other funeral plans, the longer you live the more you pay!
Age now
Life expectancy 45
81.6 50 82 60
83.2
Figures current as at 1st March 2013

10. Funeral insurance Figures accurate as at 18 November 2011
With Ezicover the total premiums would never exceed the value of the policy. With other funeral plans a person may end up paying up to $20,000 for $10,000 of cover.
Age now
Life expectancy 45
85.3 50
85.6 60
86.4
Figures current as at 1st March 2013
Figures accurate as at 18 November 2011 10

11. Online content and campaigns
Distribution
Direct mail
Online application
Postcards
Phone application
Counter brochure
Customer offers
Online content and campaigns

12. Ezicover – your branding
All material can be branded, to build and reinforce your brand.
Leverage the market leadership of the Zurich brand.

13. Technology – interactive tools

14. Summary Your clients. Your proposition Your business. Our proposition
Let US do the work and pay YOU for it
Value add service for your members
Quality nil-advice products
Your branding
The offer looks like it’s from your business, with your branding
Seamless integration with your business
Minimal administration and time required for you to be able to offer this service
No administration or cost for your business
We manage all the marketing and campaigns, at no cost to you
Training for your staff
We provide all the staff training and tools, enabling you to confidently provide this member service.
New income stream for your business
You receive 20% commission of all premiums received
Your clients.
Your proposition
Financial security for all stages of life with quality, affordable life insurance.
Backed by
one of the world’s
most valuable brands
Best Global Brands
Interbrand’s
Survey 2011

15. Summary The products The offer Fulfillment Follow-up
Four life insurance products
Quality products that are affordable and competitive
Easy to understand and apply for
Stand alone product range that is not linked to a loan or superannuation
Underwritten by Zurich Australia Limited
The offer
An Ezicover weblink for your existing site for customers to apply online
Web promotional tools and web copy
Insurance marketing and campaign management, including offers
Customer offer appears on your letterhead or via your website
Convenient and simple online or written application process
Fulfillment
Call centre available to handle any customer enquiries
Policy documentation sent directly from Zurich
We take care of mailing any campaign offers
We provide your staff training and support collateral to handle enquiries
Follow-up
Weekly sales reports
Weekly commission payment