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Published byBerenice Phelps Modified over 9 years ago
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ABOUT THE BRAND Crowded Teeth is a whimsical collection of artwork and characters with a bold, fresh graphic influence, that’s fun yet sophisticated. The rich color palette and modern patterns expand the brand’s appeal from young children to adults.
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ABOUT THE ARTIST Michelle Romo is a self-taught illustrator and designer who started her career as a Loungefly designer. Her influences include Mid- Century, Japanese, and Scandinavian design and pretty much anything cute. When she isn’t working she spends her time eating good food, hugging her friends, plating video games, and crafting.
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HOW IT STARTED Crowded Teeth was a line of jewelry, tees, scarves, pins, and patches that began in 2004 when Michelle was still a designer for Loungefly. After three years of managing production by herself, Michelle decided to make the switch to licensing, to expand the product offering.
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TARGET Teens/20’s –Fashion T-shirts, accessories, bags Kids –Room décor, toys, apparel Infants –Bedding, nursery art/prints
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BRAND TRAITS Upbeat Fun Loving & Friendly Quirky Vintage Retro European / Japanese / Scandinavian mashup
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STYLE GUIDES A vast collection of unique designs and characters, including fun editorial and “modern” retro design An array of design elements, including prints, borders, backgrounds, icons, and editorial product concepts 2008 / 2009201020112012 (working)
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2012 STYLE GUIDE IN PROGRESS
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PRODUCT SAMPLES
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2012 T-SHIRT CONCEPTS
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2012 ACCESSORY CONCEPTS
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UNLIMITED PRODUCT POTENTIAL
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CUSTOMIZABLE ITEMS
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UNLIMITED PRODUCT POTENTIAL
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CURRENT LICENSEES in U.S. Loungefly –Accessories, t-shirts, jewelry HOW Books –Inspiring books for creative people Pink Ghost –Designer toys, prints, books Creatives INC. –Greeting cards by global artists Sigema –High-quality phone accessories C-Life –T-shirts
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THE LAND OF NOD Direct-to-retail program with 30+ skus, spanning toys, plush, wall and room décor, bedding and furniture. The Land of Nod is a catalogue, internet, and retail store company specializing in children's furniture, bedding and accessories, owned by Crate & Barrel. 5 Land of Nod retail stores and plans for expansion.
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THE LAND OF NOD PROGRAM Products are rolling-out through 2012, with significant visibility via The Land of Nod catalogues. Two items (wall art/print) are currently available via catalogue and online store.
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CURRENT RETAILERS Hot Topic Mod Cloth KidRobot Newbury Comics Fred Flare Made 590 (Australia) Ribbon/Notion Stores (with WunderPop in Germany)
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LICENSING OPPORTUNITIES For licensing opportunities, please contact: Carole Postal Tamra Knepfer CopCorp TK Brand Group (212) 947-5958 (917) 514-0701 cpostal@copcorp.com tk@tkbrandgroup.com
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