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Using company websites to find company information Olivia Olivares James W. Miller Library.

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Presentation on theme: "Using company websites to find company information Olivia Olivares James W. Miller Library."— Presentation transcript:

1 Using company websites to find company information Olivia Olivares James W. Miller Library

2 Locating the corporate website Most companies in the United States will have two main websites: the consumer website and the corporate website. The consumer website offers information, and occasionally purchasing information, on the company’s products. It’s primarily a marketing vehicle. The corporate website includes information on the company’s policies, employment information, social policies, and so forth. The company’s consumer website can usually be located with a search for www.companyname.com. Like so: www.homedepot.com, www.pepsi.com, www.usairways.com. www.companyname.com.www.homedepot.com www.pepsi.comwww.usairways.com This tutorial uses Coca-Cola as an example; however, almost all company websites are built on similar lines.

3 This is a screen capture of Coca-Cola’s consumer web page. Note that the information provided is about Coca-Cola’s products, not the company. At the bottom of the page is a link to the company’s corporate website: “About the Coca-Cola Company.” Most company consumer websites will have a similar link. Other names include “Investor Relations,” “About the company,” and so forth.

4 Note that the URL has changed from “coca-cola.com” to “thecoca-colacompany.com.” The corporate website includes information about internal company initiatives (sustainability, jobs/careers, and so forth), as well as information for prospective investors in the company.

5 Under “Sustainability,” you’ll find links to webpages with information about Coca- Cola’s energy efficiency initiatives, community projects, sustainable packaging, and other social responsibility policies.

6 Under “Careers,” you’ll find information on internships, open positions, the mission and values of the company, diversity policy, and other job-related information.

7 Under “Investors,” you’ll find links to SEC filings, shareowner information, and corporate governance.

8 Questions? Please contact: Olivia Olivares, business research specialist James W. Miller Library Saint Cloud State University oolivares@stcloudstate.edu (320) 308-4822


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