1. The Exclusive Networks Group

2. Hands up VADs Everyone claims to be a VAD Overused, undervalued What do you mean you're a VAD?

3. VAD is Dead ? ‘Super VAD’ Emerges Local Knowledge Sector Expertise & Insight Geographical Reach Visionary Entrepreneur Well Funded Agility & Scalability Technical capability

4. What is Value Adding

5. Super VAD Benefits Risk Mitigation Lower On-going Overhead Rapid Growth Lower GTM Costs Accelerated GTM Differentiation Focus on Customer Acquisition Lower Investment Incremental Sales Revenue

6. Five Star services On behalf of Vendors for resellers Sales Technical Marketing Financial Admin Logistic Business intelligence Technology screening

7. Sales Account focused sales teams Vendor focused dedicated product teams Partner recruitment Partner management Sales training Demand creation End user meeting

8. Marketing Communication & PR Pan European Campaign Reseller incentive Solution marketing Marketing Consultancy Online marketing Event management

9. Technical Presales Demo centre Proof of Concept Staging Professional services Training RMA 24X7 Technical Support

10. Technology screening What’s on the Horizon Review of Analyst reports In touch with US Venture Capitalists New Technology Directions Emerging New Vendors Test & Evaluate Get Real Customer Feedback Keep Delivering the next big thing

11. Logistics Inventory management 14 distribution centre across EMEA Demo stock Next day shipment International deployment – delivery DDP to territory – Quotation on demand

12. Admin & Financial Exchange rate management Cash collection Working Capital financing Financial Lease Point of Sales (PoS) for vendors Import & Export licence process

13. Business intelligence Full analysis of historical Business Real time access to invoicing and order intake Access for vendors Multi country Reseller activity End User visibility Run rate vs Project

14. Go To Market strategy Prepare Discovery & understanding Reseller profiling Sales training Technical training Local pricing & discount structure Target Engage PR Marketing activities Demand creation Reseller meetings Reseller training … Monitor Business Intelligence Figures analysis Number of resellers Monthly Business review

15. Bespoke approach for vendors Presales End users meeting Partner enablement Stocking 24X7 Support Marketing campaign Partner recruitment Leads detection Technical Training Channel readiness Local Price list & discount structure Proof of concept Press Relation International shipment

16. Our DNA Backup Security management Storage Content Delivery WAN Optimization Compute Switching Endpoint Security Network Security Analytics Virtualization Content Security Wireless Lan

17. Exclusive Networks DNA Security management Content Delivery WAN Optimization Switching Endpoint Security Network Security Content Security Wireless Lan

18. Bigtec DNA Backup Storage WAN Optimization Compute Switching Analytics Virtualization

19. Our Vision on BIG Virtulisation

20. Our Mantras

21. Can Exclusive Networks Deliver ?

22. Group overview Reach 20+ countries 21 offices Skills 440 strong team 40% Sales 40% Engineers Financial Strength 60% Private Equity owned 40% staff owned Strong Cash Flow & Credit lines Annual turnover c. €500m Customers c6000 VARs & SI’s ISPs, MSSPs Service Providers

23. Group Performance Million €

24. Group ‘Network’ Organization

25. Our Business Model Traditional Business ModelExclusive Networks Business Model Lower TCP (Total Cost of Partnership)

26. Portfolio positioning

27. Positioning

28. Our Vision To become the first, truly PAN European value added distributor – a ‘Super VAD’ The Reach and Volumes of a Broad liner The Value and Services of a Specialist !