1. Arctic Climate: From Knowledge to Action N.Soreide 1, J. Overland 1, J. Calder 2 1 NOAA Pacific Marine Environmental Laboratory, Seattle, WA, USA; 2 NOAA Arctic Research Program, Silver Spring, MD, USA

2. Warm Arctic temperatures continue… Five-Year average Global temperature anomaly for 2011 relative to base period 1951-1980 2˚C warmer in Arctic 1˚C warmer

3. reducing sea ice extent and thickness… Sea ice age in March (1988 and 2011) September 2011 sea ice minimum 30 year average

4. Impacting ecosystems… Impacting shellfish Phytoplankton bloom off Iceland, June 24, 2010 Snow crab recently established in the Barents Sea Changes in Arctic benthic biodiversity Arctic species shifting (some thriving, some threatened)

5. Impacting the globe… Greenland ice sheet mass Loss of ice from glaciers and ice sheets impacts sea level Sea ice loss affects the earth’s heat balance

6. NOAA provides Arctic information and data from reputable scientific sources Top-ranking websites and YouTube videos www.arctic.noaa.gov

7. Comprehensive Resource Photos, maps, northern lights, ships FAQ, essays for the public Featured news updates Educational links North Pole web cam www.arctic.noaa.gov Comprehensive resource for a wide audience Educators, students, decision makers, scientists, public www.arctic.noaa.gov

8. www.arctic.noaa.gov/reportcard Peer-reviewed Arctic Information for the Public, Decision Makers, Scientists, Educational Communitywww.arctic.noaa.gov/reportcard

9. YouTube Videos embedded in websites

10. YouTube Channel and Mobile Devices Arctic Report Card 2011 YouTube video

11. www.arctic.noaa.gov/future Summarizes recent Arctic Science Results for a Broader Audience www.arctic.noaa.gov/future

12. International community summary of September Arctic sea ice minimum Estimates for September 2011 arctic sea ice extent based on May data. www.arcus.org/search/seaiceoutlook

13. From Knowledge to Action

14. Easy to find by searching the internet

15. Results frequently appear in the media

16. Influence on Policy Affected Policy on Endangered Species Act decisions for – Marine mammals – Arctic shipping Affected global environmental change information and policy – by NOAA – the International Polar Year – the World Wildlife Fund Cited by state and local legislators and government officials

17. Testimonials “I use and promote the Report Card often. I showed it in my talk at AGU (the one on Science and Policy). I showed it to WCRP [World Climate Research Program] as an example of a good outreach product. Last week, during a planning meeting for AMAP (Arctic Monitoring and Assessment Program) we looked at the Report Card as an example of something that program might do to boost its profile. I know that several teachers in the IPY network know about and use the Report Card …. I can recite all these examples of strong communication impact.” Dr. David Carlson Director of the International Polar Year (IPY) International Programme Office (2005-2010) “colleagues around the world and myself are using the Arctic Report Card for up to date reference whenever we communicate the state of the Arctic and climate change. We communicate … arctic climate change, locally and globally, to a wide range of stakeholders, the public, companies, organizations, and political decision makers. Having an authoritative and up to date assessment like the arctic report card available for this task is invaluable for us, as we are often communicating and commenting at the interface of the fast media world and the slower world of scientific publications, yet have to remain credible at all times.” Dr. Martin Sommerkorn, Senior Climate Change Advisor WWF International Arctic Programme

18. Emails to webmaster "I'm a regular visitor and fan of your Arctic animals page... received a "Teacher of the Month" award from our school administration for distributing that link to other faculty members“ "I have been trying to educate myself on climate change, the Arctic and sea ice. I have been reading through the various NOAA website. I am really finding it fascinating. “ "Is it possible to use three images from NOAA web cam … in a publication submission to J. Geophys. Res. “ "We are preparing a book with the title: Oxygen and the Evolution of Life… to be published by Springer-Verlag Berlin Heidelberg … requesting permission to use the material described below from your publication(s) “ "I'm a teaching assistant and have been using your page with helpful Native American references as a guide for my professor's class...It's a great page, I'm glad you made it! “ "NAUSICAÄ - French National Sea Experience Center … is a Science Center … We would like to include a free link to your web site http://www.arctic.noaa.gov/future/ “ "I am a published freelance journalist doing an article for Transworld Features, Kolkata, India on the Artic and climate change. I woulkd like to request permission to use information from your site … also … quote the experts on "Essay on the Artic" page with due credit."

19. www.arctic.noaa.gov