1.  Public Interest Registry.ORG |.NGO |.ONG Empowering NGOs worldwide with.NGO and digital services Thuy LeDinh @thuyledinh | @PIRegistry | pir.org

2.  Public Interest Registry.ORG |.NGO |.ONG What are we talking about?

3.  Public Interest Registry.ORG |.NGO |.ONG 27 years ago….com.net.org.gov.edu.mil

4.  Public Interest Registry.ORG |.NGO |.ONG Today.asia.biz.info.jobs.name.pro.tel.xxx.uk.ar.fr.cn.kr.hk.my.vn 250+ Million Domain Names Registered Over 2.4 Billion Internet Users

5.  Public Interest Registry.ORG |.NGO |.ONG Over the next 12 months, the Internet naming structure will change dramatically. 1,400+

6.  Public Interest Registry.ORG |.NGO |.ONG Public Interest Registry: We are a not-for-profit organization. For the millions of people we serve, we are forever committed to providing online platforms where everyone always has a voice and no one is ever hindered, restricted or censored. Active member of the non-profit community: › Regularly meet with global organizations and foundations to educate about PIR initiatives › Conduct focus groups marketing research to identify online needs on non- profits › Has obtained support from over 750 organizations for proposal to manage the.NGO TLD

7.  Public Interest Registry.ORG |.NGO |.ONG Global stewardship of Internet extensions for global NP sector:.ORG A place for any organization, large or small 10+ million domains Today. संगठन.орг. 机构. 组织机构 IDNs A place for organizations to connect with non-English speakers 2013.NGO/.ONG A robust community restricted to validated NGOs 2014

8.  Public Interest Registry.ORG |.NGO |.ONG The NGO Community

9.  Public Interest Registry.ORG |.NGO |.ONG Empowering a Community With.NGO Validation Donations Collaborate Directory/Hub

10.  Public Interest Registry.ORG |.NGO |.ONG Addressing the NGO community needs Distinction. Discoverability. Resource facilitation. A voice. › PIR requires validation of NGO status in order to obtain a domain. › PIR is launching a searchable directory and supporting profiles that will contain NGO-specific information. › Profile pages in the NGO Directory will include information on key initiatives and other data of interest to potential donors or others looking to get involved. › PIR is launching the.NGO Portal as a space for NGOs to collaborate and learn from one another.

11.  Public Interest Registry.ORG |.NGO |.ONG Who will qualify for a.NGO domain? NGOs are organizations whose mission and activities are broadly centered on improving the human condition, and are non-governmental, non-profit and non-criminal. CriteriaEvidence (provided or self-certified) Non-profit makingGov’t ID as NGO/NGO equivalent Financial statements PurposefulFinancial records for minimum time period Proof of working on projects (e.g., contracts) BenevolentMission statement Membership in associations IndependenceFinancial statements or bylaws indicating source and distribution of funds StructuredGovernance documents or bylaws LawfulSelf-certification no party is charged, under review or convicted of being in violation of laws relating to NGO operating status

12.  Public Interest Registry.ORG |.NGO |.ONG Registration and Validation: How you do it. ① Register.NGO/.ONG name[s] from a Registrar ② Begin the Validation process: Log into the secure account management system to provide PIR your organization’s information ③ Personalize your directory profile: Update your.NGO profile with the information you want to share with the world Provide credentials Register NGO/ONG name(s) PIR Validation Console Approval Personalize Profile

13.  Public Interest Registry.ORG |.NGO |.ONG Validation Process: Sourcing lists of NGOs and building a manual verification option Auto-Verification Match NGO to existing lists that meet PIR’s criteria, e.g., government databases of non-profits, government lists of NGOs certified as working in-country › Country-based research underway identifying millions of NGOs on existing lists PIR’s Consolidated NGO Validation Database PIR’s Consolidated NGO Validation Database Manual NGO Verification Independent, third-party to manually verify individual NGOs as meeting PIR criteria and then add NGO name to the PIR database › Provide entry for NGOs currently not on a sourced list

14.  Public Interest Registry.ORG |.NGO |.ONG NGO Directory and Profile

15.  Public Interest Registry.ORG |.NGO |.ONG Join us in building.NGO for you

16.  Public Interest Registry.ORG |.NGO |.ONG You can be a part of this dynamic new space! Evangelism. Spread the word of this unique space being developed exclusively for the NGO. › Tell NGOs you work with about the upcoming launch › Provide PIR an opportunity to reach your partners directly Validation resource development. Share information on parties you know that can provide manual verification around the world. Let us know any NGO- specific associations or group lists we should know about.

17.  Public Interest Registry.ORG |.NGO |.ONG Stay informed and take action 1. Follow our progress on ngotld.org 2. Submit an Expression of Interest 3. Sign up for our NGO Newsletter 4. Register your trademark at trademark-clearinghouse.com

18.  Public Interest Registry.ORG |.NGO |.ONG Empowering NGOs worldwide with.NGO and digital services Thuy LeDinh @thuyledinh | @PIRegistry | pir.org/contact