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Presenter Name Presenter Title E-mail Address Microsoft Corporation.

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1 Presenter Name Presenter Title E-mail Address Microsoft Corporation

2 “The bottom line: Early adopters are finding serious benefits, meaning that cloud computing is real and warrants your scrutiny as a new set of platforms for business applications.” “Q&A: By 2011, CIOs Must Answer The Question, "Why Not Run In The Cloud?", Forrester Research, Inc., August 2009 “ IT cloud services adoption is currently in the “crossing the chasm” stage...the market is on the steep part of the adoption curve.” “IDC's New IT Cloud Services Forecast: 2009-2013,” IDC eXchange, October 2009 “... among large enterprises, cloud computing is gaining critical mass, with more than 80 percent of respondents at least in trial stages for public and private cloud computing deployments.” “F5 Study Shows Cloud Computing Gaining Critical Mass Among Large Enterprises,” F5, August 2009 “...most enterprises will eventually exploit cloud-based services for a significant portion of their information services over time and, in the long run, a majority of these implementations will be hybrids. ” “Predicts 2009: Cloud Computing Beckons,” Gartner, Inc., December 2008

3 Delivering consistent, connected experiences Harnessing the power of choice Trusting in enterprise-class services

4 Business is challenged to…Microsoft offers…

5 Convert potentially significant upfront capital expenses to lower operating costs Scale up or down as needed to meet your business requirements Enable IT to focus on core competencies

6 Scale effortlessly without having to expand your own data center(s)/carbon footprint Benefit from ongoing efficiency design improvements Data Center Collocation Generation 1 Quincy and San Antonio Generation 2 Chicago and Dublin Generation 3 Future Modular Data Center Generation 4

7 Financially backed 99.9 percent uptime SLA 24×7×365 support Latest hardware and network capabilities Modular, containerized data center design to rapidly add capacity as required Nearly 20 years of enterprise experience Over 10 years of experience offering cloud-based services >1B authentications/day 2–4B messages processed/day 320M active accounts >2B queries/month

8 Standard operational processes Multiple layers of security Enterprise-class certifications: ISO/IEC 27001:2005 SAS 70 Type I and Type II Verizon Security Management Program (Service Provider Certification) PHYSICAL SECURITY LOGICAL SECURITY CONTINUITY COMPLIANCE & CERTIFICATION

9 Business is challenged to…Microsoft offers…

10 Deliver a programming model spanning the client, server, and services Extend familiar development tools to the cloud Extend existing applications to the cloud with open, interoperable platform Use existing skills and tools with software development kits (SDKs):  Java (available)  Ruby (available)  PHP (to come)  Python (to come)  Eclipse (to come)

11 Choose the right device for the setting: PC, Web, or phone Maximize productivity with a consistent experience regardless of device

12 Business is challenged to…Microsoft offers…

13 Benefit from a platform spanning the server, PC, phone, and cloud Complement working solutions in your data center with cloud equivalents Communications Collaboration Business applications Storage Identity Platform

14 Choose any combination to meet your business needs—and change as/when you need to Security Privacy Customizability Control Compliance Business agility Global reach Reduced costs Ease of provisioning Manageability

15 Easily extend your existing identity system to the cloud: Single sign-on for on-premises and cloud- based applications in the enterprise, across organizations, and on the Web Simplified user access and cloud development Open and interoperable, based on industry standards

16  Platform spanning the server, PC, phone, and cloud  Hybrid deployments  Single identity system for on-premises infrastructure and cloud services  Consistent programming model and interoperable platform  Synchronized software and service experience across the PC, Web, and phone  Lower operating costs with instant scalability  Efficient design  99.9% uptime SLA  Solid experience  Global investments  Comprehensive security Delivering consistent, connected experiences Harnessing the power of choice Trusting in enterprise-class services

17 Platform offering unmatched breadth and depth, helping you boost agility and reduce costs and carbon footprint Delivering: Enterprise-class service accountability, reliability, and security Consistent, connected experiences for developers and users The power of choice to use software, services, or any combination of the two CLIENTSERVICESSERVER

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19 © 2009 Microsoft Corporation. All rights reserved. This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. Microsoft, Active Directory, Azure, Bing, Microsoft Dynamics, the Microsoft Dynamics logo, the.NET logo, the Office logo, the Server Identity logo, SharePoint, SQL Server, Visual Studio, Windows, Windows Live, and the Windows logo are trademarks of the Microsoft group of companies. The names of actual companies and products mentioned herein may be the trademarks of their respective owners. Microsoft Corporation One Microsoft Way Redmond, WA 98052-6399 USA

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21 Lower costs, with 18-month ROI Improved productivity Reduced Costs “Microsoft Online effectively addressed the TCO challenge because no infrastructure investment was required by Ingersoll Rand.” – John Kalka, Vice President – Deployment, Office of the CIO, Ingersoll Rand Better security than with own facility Reduced costs, more services Enterprise-Class Security “…going with the Microsoft hosted solution we would benefit from their geographically dispersed data centers and compelling failover capabilities.” – Gordon Peterson, Director of Information Technology, City of Carlsbad Ability to go to market quickly with less effort Lower implementation costs Streamlined Development “With Microsoft software, we developed all solution components using the same tool set and programming framework, which reduced the effort required....” – Mohammad Aftab, Lead Architect, Health InfoSTAT

22 Dynamically scalable Enterprise-class software at a fraction of cost of on-premise Elastic Scalability “We don‘t want to charge any more than necessary or carry an excessive infrastructure...Microsoft Online Services will enable us to compete and grow our business exponentially.” – Jeff Staser, Founder and Principal, Staser Consulting Group Integration of services with familiar applications Easier adoption Familiar User Experience “…Much of blueKiwi is available within a familiar interface, which ensures that it is accessible to employees, whatever their age or background.” – Carlos Diaz, Chief Executive Officer, blueKiwi Software More flexible development environment Reduced operating costs Streamlined Development “We won‘t have to have two fundamentally different and separately architected solutions.” – Terry Doeberl, Director of Business Development, Pitney Bowes Management Services

23 Reduced Costs “The move to Microsoft Online Services will help GlaxoSmithKline cut operational costs by an estimated 30 percent....” – Ingo Elfering, Vice President of Information Technology Strategy, GlaxoSmithKline Familiar User Experience “...all of our associates...were used to the look and feel of Microsoft. It was very important to give them something they were familiar with.” – Michael Wright, Senior Director for North American IS Deployment, Coca-Cola Enterprises Enterprise-Class Security “For years, we’ve trusted Microsoft for our operating systems and applications. That makes us very confident that these online services are also secure and reliable.” – Jay Magness, IT Manager, Medway Variable cost model for increased flexibility Improved productivity Ease of use for faster adoption Better connection with remote teams Redundancy and security for minimal cost Improved productivity 50%

24 Eliminated 80% of servers Expected improvement in reliability of 30–40% Reduced Costs “We will save €50,000 [U.S.$64,000] annually by using Microsoft Online Services.” – Andrea Corneo, Chief Information Officer, MiniLiner Anticipated boost in productivity Expected to cut servers by 50% Hybrid Deployment “Microsoft Online Services gives us the freedom of choice. We can combine online and on-premises software to meet our business needs.” – Pia Hofstedt, Director of IT, Scandic Improved availability Reduced costs by 90% and support work by 80% Enterprise-Class Availability “…by moving critical business functions to a Microsoft data center, we have even greater confidence that our messaging and collaboration services will always be available.” – Rhonda Cobb, Information Technology Manager, REEDS Jewelers


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