1. The role of information in a strategic framework for road safety Paul O’Sullivan Head of Road User Licensing, Insurance & Safety, Department for Transport

2. What I want to cover Road safety – State of play Key themes for a strategic framework for road safety Delivering a safer big society The role of information

3. Trends in road casualties: GB 1994-2009

4. Trends in GB road deaths

5. Who is most at risk? KSIs per 100,000 population, age & mode (GB 2008)

6. International comparisons of road deaths per million people (2009) Great Britain (best in class and still improving)

7. Why has road safety improved? Vehicles Enforcement (eg speed) Infrastructure Education, marketing and awareness (THINK)? And..

8. Snow

9. The recession : Year on year change in road deaths, traffic and GDP (1979 –2009)

10. A new strategic framework for road safety. Some key themes: Making it easier for road users to do the right thing Effective sanctions if road users deliberately choose to be dangerous Systems designed to protect when things go wrong More education and training –as alternative to fines and points for low level offences –for children and young drivers More local and community decision making –provide local information to citizens Support and capability building –tools to support road safety professionals

11. Delivering a Safer Big Society Elements: Social action Public sector reform Community empowerment Themes: Decentralisation Transparency Building capacity

12. Transparency and information Local citizens’ websites Speed camera information Better information and tools for road safety professionals

13. Significant variation in local performance Percentage change in reported KSI casualty rate per billion vehicle miles Reported KSI casualty rate per billion vehicle miles (2007-2009 average)

14. Transparency and better information

15. How is my area doing?

16. How does it compare?.. and on speed cameras On comparative local performance cameras

17. Building capacity Better tools for road safety professionals. –New knowledge centre road safety website –Light touch ‘accreditation’ using road safety stakeholder community; editorial control across the group Local capacity? Making best use of behavioural science

18. Better tools: Casualties and socio- economic factors

19. Behavioural science and ‘Nudge’ in road safety

20. Issues and Questions? Can we get upward pressure and local delivery to work better? How far can we go with social media/ internet to get citizen involvement? Impact of less funding on ability to: –use information –provide information –engage with and respond to local citizens’ views? Questions?