2. Health Stats: This graph shows how the percentage of 10th graders and 12th graders who smoke has changed. What does this graph reveal about the popularity of smoking among high school students?

4. Tobacco Terms & Info  Addiction:  A physiological dependence on a substance or activity  Nicotine:  Is the addictive drug in cigarettes. It is also a stimulant.  Stimulant:  A drug that increases the action of the Central Nervous System (CNS)

5. Tobacco Terms & Info  Tar:  is a thick, sticky dark fluid produced when tobacco burns  Carcinogens:  are cancer causing substances  Carbon Monoxide:  is colorless, odorless, poisonous gas found in cigarette smoke that passes through the lungs into the blood.  Smokeless Tobacco:  is tobacco that is sniffed through the nose or chewed.

6. Nervous System Increases activity level Mimics neurotransmitters Decreases some reflex actions Activates the brain’s “reward pathway” Cardiovascular System Increases heart rate and the force of contractions Increases blood pressure Reduces blood flow to skin Increases risk of blood clotting Digestive System Increases saliva production Decreases the amount of insulin released from the pancreas Increases bowel activity Respiratory System Increases mucus production Decreases muscle action in the lungs’ airways Causes breathing to become more shallow Effects of Nicotine

7. Respiratory Diseases  COPD (Chronic Obstructive Pulmonary Disease)  A disease that results in a gradual lost of lung function.  Chronic Bronchitis & Emphysema are 2 types of COPD. Many people with COPD have both.  Chronic Bronchitis  Where the bronchi and cilia are irritated.  Emphysema  Destruction of the tiny air sacs (alveoli) in the lungs  Lung Cancer:  Begins at bronchi and cilia are destroyed and mucous can be expelled

8. Smoking  Cilia: tiny hairs that help clean out dirt particles out of the lungs.  If the cilia stop functioning because of smoking they will not be able to fight infections.

9. Smokeless Tobacco  Smokeless Tobacco is tobacco that is sniffed through the nose or chewed.  Leukoplakia:  Thickened, white, leathery – appearing spots on the inside of the smokeless tobacco users mouth that can develop into cancer of the mouth

10. Smokeless Tobacco  Users may experience: A.Greater tooth wear than nonusers B.Gums tend to be pushed away C.Early loss of teeth D.Bad Breath E.Discolored teeth Fiberglass is put in smokeless tobacco so it will be absorbed into the bloodstream faster.

11. Effects of Smoke on Nonsmokers  Passive Smoke (second hand smoke):  Inhaled by non-smokers  1992 it was classified as a type A carcinogen  Mainstream Smoke:  Smoke that smoker blows off (after inhaling)  Sidestream Smoke:  That come from burning tobacco  Smoke that goes directly into the air  Contains twice as much tar and nicotine as mainstream smoke

12. Passive / Second Hand Smoke Smoking bans are public policies, including legal prohibitions and occupational health and safety regulations, that restrict smoking in public places. The main rationale for smoking bans is to protect workers and citizens from heart disease, cancer and respiratory illnesses and other chronic and acute diseases caused by exposure to secondhand smoke.

14. Smoking during Pregnancy 1. Small fetal growth (lower birth rates) Risk factor in: Cerebral Palsy, Sight Problems, Hearing Problems, Learning difficulties 2. Increase chance for miscarriages 3. Increase risk for SIDS death 4. Increased stillbirths 5. Increases baby’s heart rate, reduces baby’s oxygen supply, and slows cell growth  Nursing Mothers who smoke produce less milk. Nicotine in their milk can cause vomiting and diarrhea for the baby.

15. Smoking and Social Health & Appearance 5 things that smoking does to a person  Yellow Teeth  Wrinkles  Clothes / Hair smell  Bad Breath  Lowers Endurance (breath easier without smoking)

17. The Effects of Smoking on the Lungs

18. These are pictures of smokers lungs with lung cancer. (Lungs are SUPPOSED to be pink and fluffy looking)

21. Reasons why an employer would not hire a smoker  Sick more often  Higher Insurance costs  More cigarette breaks

22. How to Quit  Cold turkey: None at all  Tapering off: Slowly smoke less  Over-the-Counter Products  Prescriptions

23. Tips for Quitting  Quitting is most difficult within the first week or two after the last cigarette. By then, symptoms of nicotine withdrawal have usually subsided, but psychological symptoms may continue.  To help cope with the withdrawal symptoms:  Make a list of the reasons why you quit. Keep it handy as a reminder.  Throw away all tobacco products and anything that reminds you of tobacco use (ashtrays).  Do little things to change your daily routine, such as sitting in a different seat at the kitchen table.  Tell your family and friends that you have quit so that they can be there for support.  Avoid being around people who use tobacco  Put aside the money you save. Reward yourself with a present.  Exercise or call a friend to take your mind off smoking.

26. Examining Advertising Tactics Use the following guidelines to help you identify and resist the techniques that advertisers use to influence you.

27. Identify the tactics being used to sell the product. Humor Examining Advertising Tactics Slogans and Jingles Testimonials Attractive Models Positive Images Bandwagon Approach Appeal to the Senses Price Appeal

28. Identify the ad’s target audience. In what setting does the ad take place? What are the characters in the ad doing? Where does the ad appear? Examining Advertising Tactics

29. Identify the ad’s message. Write a one-sentence statement that describes what the ad wants you to believe about the product. Reread the statement you wrote. Do you think it could be true? Why or why not? Examining Advertising Tactics

30. THE END