1. Milorad Tosic, Nadezda Stojkovic, Valentina Nejkovic University of Nis, Faculty of Electronic Engineering OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES

2. Introduction: Research questions How to improve English for Specific Purposes (ESP) learning and teaching? ESP exists at universities at a very general level How to resolve inclusion of professionals originating from WBC into EU wide markets? Multilingual and multicultural differences are one of the main barriers for higher levels of inclusion of professionals originating from WBC into EU wide markets even though their high technical skills are often highly recognized. How to enrich and implement Open Online ESP (OOESP)? What phases we are needed? The problem of existence of The Global Open Online ESP (OOESP) platform, since such platform doesn’t exists.

3. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Background Traditional ESP learning approaches is too rigid and conservative to prepare professionals for participation into a rapidly changing highly collaborative global job markets. ESP learning approaches can be improved with synergy with the latest new technologies.

4. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Background Usage of new technologies in ESP learning process leads to following challenges: Which technologies to include, Which methodologies and learning theories to use, Collecting, organizing and re-use of ESP knowledge. Modern ICT, especially Web and Social Computing, are perfectly capable for ESP learning process by offering collaboration and sharing services.

5. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Background Social Computing New paradigm in the way of how individuals communicate, learn and educate [1]; Intelligent community system modeled as a network compound by mediums, people and knowledge [2]; Collection of technologies lead to dramatically Internet evolution [1], [3]. 1.Manoj Parameswaran, Andrew B. Whinston, SOCIAL COMPUTING: AN OVERVIEW, Communications of the Association for Information Systems (Volume 19, 2007) 762-78 2.Luo, S., Xia, H., Yoshida, T. and Wang, Z.: Toward collective intelligence of online communities: A primitive conceptual model, Journal of Systems Science and Systems Engineering, 18 No.2 (2009) 203- 221. 3.Kwai, R., and Wagner, C.: Weblogging: A study of social computing and its impact on organizations, Decision Support Systems, 45 No.2 (2008) 242-250.

6. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 2009,2010 2000-2007 2008201120122013,2014 OpenLearn (OpenUniversity) Open source software OpenEducation Resources project Open contents OpenCourseWare (MIT, 2002) OOESP (project proposal application Erasmus+ Capacity Building in Higher Education) FeatureLearn cMOOC (social network building) xMOOC (Stanford) Udacity Coursera edx (Harvard and MIT) SPOC (Berkley) ≥2015 2014. Decisions on OOESP

7. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES OOESP platform represents an open online collaboration platform, followed with growth of a global community of users collaborating on co-creation of fine-grained concept- specific multimedia learning content for ESP that should be established. Using OOESP platform new and sophisticated domain designed ESP materials should be designed and developed. What is OOESP?

8. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Open online ESP material would be developed in close cooperation among domain, ESP, and IT experts based upon the latest needs in targeted areas of IT, medicine, culture, media, and economics. The material would be aimed for use both in academia and in economic sector for personal use in a life-long learning style as well as in more traditional educational environments. What is OOESP?

9. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES OOESP Platform Framework Figure: OOESP Framework

10. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 1)Analysis of the role that ICT has in ESP learning 2)OOESP platform development, 3)OOESP based ESP methodology and pedagogy, 4)ESP content development, 5)OOESP Sustainability. OOESP implementation

11. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 1)Analysis of the role that ICT has in ESP learning: –Analysis of current state in ICT use in ESP learning –Analysis of the role that ICT has in ESP learning in WBC –Comparative analysis of the ICT’s role in ESP learning in EU and WBC –Analysis of business models and legal aspects of content on OOESP –Analysis of needs for ESP skills on job market in EU and WBC OOESP implementation

12. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 2) OOESP platform development: –Community management process design for OOESP –Quality procedures for the development of learning materials –Requirements analysis for OOESP –Software adoption, development and design –Deployment of OOESP –ESP courses design on OOESP OOESP implementation

13. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 3) OOESP based ESP methodology and pedagogy: –Pedagogy for ESP based on OOESP –Implementation of OOESP based pedagogical blended learning model OOESP implementation

14. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 4) ESP content development: –Development of domain specific ESP learning materials –Upgrade of existing or new ESP courses based on OOESP –Data collection and surveys on users satisfaction –OOESP based professional carrier advancement –Data collection on success of OOESP OOESP implementation

15. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES 5) OOESP Sustainability: –Sustainability strategy development for OOESP –Tutorials for wider ESP teachers’ community –Round-tables for wider ESP teachers’ community –Development of community of teachers and learners –Establishment of virtual WBC OOESP center OOESP implementation

16. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Universities Content consumers of the platform (lecturers and learners) who would use OOESP in order to improve the teaching and learning process. Lecturers of ESP would use the material for their existing and for creating new ESP courses. Professionals who would use the content to incorporate it into other types of learning systems, for example MOOCs Who can benefit?

17. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Chambers of commerce Chambers of commerce could offering the teaching material for use of employees in the firms, and individuals. Who can benefit?

18. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES Establishment of OOESP platform: leads to improvement of the quality of HE enhance HE relevance for the labor market and society foster regional integration and cooperation across regions (such as WBC and EU regions) at different development levels through: joint activities, cooperation, sharing of good practices, providing access to shared open learning content. Conclusion

19. OPEN ONLINE ENGLISH FOR SPECIFIC PURPOSES