2. CONSUMER HEALTH

3. How do you spend your money? Listen to the song and analyze the lyrics to determine how the characters’ spending patterns and life would change if they hadsong $1 million dollars

4. What is a Health Consumer? Health Consumer: Anyone who purchases or uses health products or services.

5. You are a Consumer!! Have you ever used a consumer report or buyers comments/reviews before buying a product? You have consumer rights! – The right to safety – The right to choose – The right to be heard – The right to have problems corrected – The right to consumer education

6. How do you learn about these products or services? Media! Advertisements on the TV, radio, newspaper, magazines or internet.

7. Media- the various methods of communicating information, TV, radio, newspaper, magazines, internet. How do you learn about these products or services?

8. Advertising – written or spoken media messages designed to interest consumers in purchasing a product or service. How do you learn about these products or services?

9. Comparison shopping- a method of judging the benefits of different products by comparing several factors including cost, features, quality, warranty, safety and recommendations. How do you learn about these products or services?

10. Professional Health Organizations: FDA AMA CDC How do you know if you can trust these products or services?

11. Food and Drug Administration - FDA – Responsible for protecting public health by regulating Human and animal drugs Vaccines and Therapies Medical devices Human and animal food Cosmetics Products that emit radiation How do you know if you can trust these products or services?

12. American Medical Association – AMA – Promotes the art and science of medicine and the betterment of public health by Improving health outcomes Accelerating change in medical education Enhancing physician satisfaction How do you know if you can trust these products or services?

13. Centers for Disease Control – CDC – to protect America from health, safety and security threats, both foreign and in the U.S. Scientific research on diseases and cures How do you know if you can trust these products or services?

14. What is the most important thing to remember? Not all advertising, product safety and medicines can be regulated and are not always safe – Product recalls – Food recalls Food recalls – Medicine recalls – Dietary supplements

15. Advertisement Techniques Quackery The promotion of unproven health products and treatments without a scientifically sound basis. What dietary supplements would fall under this category?

18. 1920’s Quackery has been around for decades. -“new discovery” “magic” “money back guarantee”

19. Why does Quackery Work? People who are too trusting, don’t question advertisements or feel overconfident People who want to be different People who feel desperate People who are vulnerable (have diseases) Fearful people

20. Possible dangerous side effects Scams may delay getting necessary treatment Economical difficulties What are harmful impacts of Quackery?

21. How do you avoid Quackery? Do your research! – Comparison shopping Don’t believe the hype! – If it’s too good to be true, it probably is.

22. Advertisement Techniques Read through the chart in your notes. Do you recognize any of these techniques in advertisements that you have seen? Watch the following infomercials/commercials and circle the techniques you recognize. – Hollywood 48 hour miracle diet Hollywood 48 hour miracle diet – Shadazzle Shadazzle – Pajama Jeans Pajama Jeans

23. CONSUMER HEALTH REFLECTION Influences: Describe how factors, such as advertisements, your peers, and culture influence your choices and behaviors about health products and services.

24. CONSUMER HEALTH REFLECTION part 2 Have you ever been a victim of quackery? Have you ever bought a product because a celebrity promoted the advertisement? Will you choose health products more wisely now?

25. HEALTH CONNECTION What type of a career would you like to have and how much do you think it will pay per year?

26. Connection Think of a time you used the health care system. Describe any injury, sickness, type of insurance, type of doctor, the cost, and the facility.

27. Health Risk Factors and Behaviors Factors that influence health: Heredity, age, gender Environment Lifestyle “Behaviors” – Risk Factors – smoking, obesity, drug use, cholesterol, stress, etc. Medical care Which one do you have the MOST control over? Lifestyle

28. Family and Personal Health History A detailed family and personal health history: – Is a documentation of information pertaining to a person’s health, health care, and health care providers – Helps you and your physician make a plan to offset risk factors – Provides information about health status and health habits Your Lifestyle!

29. Family and Personal Health History Do you know your own family and personal health history? See how many questions you can answer as accurately as possible.

30. Your Health Habits Preventative Medicine: Exercising Taking vitamins Eating plenty of fruits, vegetables and whole grains Practicing stress management techniques You need to be Proactive in order to prevent medical problems from occurring. Is our health care system proactive or reactive?

31. Medicines Over the Counter Drugs (OTCs) – Sold without a doctor’s prescription – Sold in regular stores Prescription Drugs – Need prescription from a doctor – Only sold in pharmacies Both – Can have side effects – Can be misused by the customer – Can have a generic brand (usually cheaper than name-brand)

32. Do you know? Why doesn’t your doctor prescribe you an antibiotic every time you get sick? Antibiotics only work against certain types of infections: – Bacterial – Fungal – Protozoal They do not work on Viruses – What is a common virus that we all probably have gotten at some point? THE FLU They do not work on Colds

33. Do you know? What is the term used for diseases that can be transmitted from one person to another? Communicable Diseases Examples include: Influenza (flu) virus AIDS/HIV Chicken pox Meningitis Whooping Cough West Nile Hepatitis HPV Many Communicable diseases have a vaccine available to prevent getting it.

34. Medical Doctors Primary Care Physicians- Medical doctors who provide physical checkups and general care, including school nurses and dentists.

35. Medical Doctors Medical Specialists – Medical doctors trained to handle particular kinds of patients or medical conditions.

36. Medical Specialists Allergist Dermatologist Gynecologist Neurologist Oncologist Ophthalmologist Orthodontist Orthopedist Pediatrician Psychiatrist Urologist a. Cares for eyes b. Primary care for children c. Urinary tract problems d. Nervous system problems e. Allergies f. Adjustments of teeth g. Cancer h. Skin diseases i. Skeletal deformities/ injuries j. Care for female reproductive systems k. Mental health

37. Medical Specialists e Allergist -Allergies h Dermatologist- Skin diseases j Gynecologist – Care of female reproductive system d Neurologist – Nervous system problems g Oncologist – Cancer a Ophthalmologist – Cares for eyes f Orthodontist – Adjustments for teeth I Orthopedist – Skeletal deformities/injuries b Pediatrician – Primary care for children k Psychiatrist – Mental Health c Urologist – Urinary tract problems

38. Health Care Facilities Inpatient Care - Requires the patient to stay at the facility overnight. Outpatient Care - Allows the patient to be treated and then return home.

39. Types of Health Care Facilities Private practices Clinics Group Practices Hospitals Emergency rooms Urgent Care Centers

40. Health Insurance Health Insurance – a plan in which private companies or government programs pay for part or all of a person’s medical costs; a method of prepaying for the cost of future health care.

41. Health Insurance Private Insurance Traditional (indemnity) HMO PPO Government Insurance Medicare Medicaid Affordable Care Act aka “Obamacare”

42. Health Insurance Terms Premiums- Money paid to an insurance company in return for insurance benefits. Benefits- ‘covered’ health care services provided or paid for (all or part) by the insurance company.

43. Health Insurance Terms Deductible- the amount of money paid for covered services before the insurance company pays anything. Copayment- a flat fee paid for each health care service or office visit.

44. HIPAA HIPAA – A law that sets rules and limits on who can look at and receive your medical information.

45. Health Insurance Scenarios Step 1: Each month you earn 15 popsicle sticks. This represents your monthly income. 10 of the 15 sticks will be used for living expenses. The remaining 5 will be your “extra” money. Discuss with your group whether you would like to purchase health insurance with 3 of the 5 remaining sticks. Circle the answer your group agrees upon.

46. Health Insurance Scenarios Step 2: With your team members: – Predict how many popsicle sticks your medical scenario would cost if you did not have insurance. – Predict what the actual cost would be.

47. Scenario 1 You have broken your leg. You will need to go to the emergency room and have an X-ray taken. Your leg will have to be put in a cast at the hospital. Next month you will need to go back for check ups and start physical therapy. Total cost = 4 sticks

48. Scenario 1 Actual Cost Emergency Room visit costs around $1000. X-rays can cost anywhere from $200 to $1000 depending on the severity of the break. Doctors treatment cost anywhere from $300 to $900. Doctors visits (follow ups) cost $200 per visit. Crutches cost around $50 to $100. 8 weeks of Physical Therapy costs around $1000. Total Cost = approximately $4200

49. Scenario 2 You have a high fever and you’re feeling very sick. You will need to go to the doctor to find out what’s wrong. The checkup reveals you will need to take medication for two weeks to cure the illness or it will get worse. Total cost = 1 stick

50. Scenario 2 Actual Cost Doctor Visit- $200 2 weeks of medicine - $160 to $300 for antibiotics 3 days of sick leave/time off work unpaid - $175 and up Total Cost = $535 or more

51. Scenario 3 You have been in a car accident. The ambulance had to transport you to the hospital where you will need to stay for 9 days, undergoing many tests and minor surgeries before being allowed to go home. Total cost = 31 sticks

52. Scenario 3 Actual Cost Ambulance - $800 9 day hospital stay including doctor and nurse care, testing and medication - up to $30,000 Any follow up care will be an additional $200 per doctor visit. Total Cost = $31,200

53. Scenario 4 You have come down with acute appendicitis and will have to be hospitalized for 2 days after surgery. Total cost = 15 sticks

54. Scenario 4 Actual Cost Appendectomy and hospital charges – $15,000 Follow up doctor visit - $200 Unable to work for 2 weeks– $560 or more Total Cost = $15,760

55. Scenario 5 You have cut your finger and need to be rushed to the urgent care center to get stitches. You have to get 6 stitches. You will also have to go back to the doctor to have the stitches removed. Total cost = 1 stick

56. Scenario 5 Actual Cost Urgent Care Visit to get stitches cost around $600 Having the stitches removed by doctor- $100 Hospital or Emergency room visit would cost more. Total Cost = $700 or more

57. Scenario 6 You are pregnant but many complications have occurred. The doctor says you need to have an immediate cesarean (C section) to ensure the baby will be healthy. Total cost = 75 sticks

58. Scenario 6 Actual Cost Pregnancy requires many doctor visits through out the course of pregnancy. - $2,000 Emergency Cesarean – $15,000 Total Cost = $17,000

59. Scenario 7 You are having complications and painful tension in your mouth. The dentist refers you to an oral surgeon to have your Wisdom Teeth removed. Total cost = 4 sticks

60. Scenario 7 Actual Cost Doctor’s visit - $200 Two weeks of medicine - $200 All 4 wisdom teeth removed - $3,200 Total cost = $3600

61. HEALTH CARE REFLECTION What was the impact of health care costs on your budget? Did you have to go into debt or you could manage it in your budget? Do you think it is wise to have your own medical insurance? Why or why not?

62. Creating Health Products

63. Connection Think of a unique, original product or service that could enhance someone’s health and describe it.

64. Commercials VW Commercial

65. Project Directions Your Team is going to create an original product or service that could enhance someone’s health and present a commercial to sell it. Your team will assign roles for each team member (you must do this first!!)

66. Project Directions: Use the team sheet outline to develop your ideas. Brainstorm Specific Product Ideas (at least one item from each team mate!) Circle the one your team chooses! You will sketch a rough draft on scratch paper. You must show the rough draft & outline to the teacher before getting materials to create the final product. Today’s Goal – Create the Product!!

67. Commercial Directions: You must include at least 5 advertisement techniques (the more, the better.) Some can be on your product and others need to be acted out. Write a script to present the commercial. (typing and copying it helps!) Must hand in 1 copy! Plan your presentation to be in the range of a 1-3 minute commercial. Tomorrow’s Goal – Create the Commercial

68. Product Category 1.Mental Health 2.Nutrition 3.Fitness 4.Drug Prevention 5.Family / Relationships 6.Injury Prevention 7.Disease Prevention / Treatment 8.Other: Vision, odor, hair, etc.

69. Project Schedule Today – Create Health Products Tomorrow - Create Commercial/ Finish Project Monday - Present / Vote for a Winning Team

70. Consumer Project Tips Use computer overnight to enhance pictures, quotes, dialogues, etc. Write testimonials to read in your commercial Prepare to ACT out your commercial (voice tone, movement, etc.) Props are encouraged

71. Creating Health Products Material Manager- Get team sheets & pick team category. Facilitator – Follow team sheet directions; set roles Researcher – Ensure team uses NOTES Today’s Goal – Make the Product

72. Product Category 1.Mental Health 2.Nutrition 3.Fitness 4.Drug Prevention 5.Family / Relationships 6.Injury Prevention 7.Disease Prevention / Treatment 8.Other: Vision, odor, hair, etc.

73. Reflection Clean up Put team project in the folder Explain why this project is important from the perspective of making the commercials and watching them.

74. Connection Name some advertisement techniques that will work well in your commercial.

75. Commercial Directions: You must include at least 5 advertisement techniques! – Some can be on your product and others need to be acted out. Write a script to present the commercial. – Must hand in 1 copy! Plan your presentation to be in the range of a 1-3 minute commercial. Today’s Goal – Create the Commercial!

76. Creating Advertisements Material Manager- Get team sheets from folder Facilitator – Make sure your team is working effectively to finish product/commercial Researcher – Ensure team uses Advertisement Technique Notes! Time Keeper- Keep group on track and catch up if the team is behind with their product. Today’s Goal – Make the commercial

77. Reflection Clean up! Next class: Have team sheets, script, and product ready!! How are you going to make your commercial persuasive for the audience?

78. Presentations Actors – Give teacher the team sheet first; be enthusiastic Audience – Silent, attentive, and be prepared to discuss Actors stay up when finished for question sessions When presentation is complete, hand in product and script

79. Voting Scale Category’s to Consider Unique idea Visual Appeal Use of Advertisements Quality of Presentation Decide what team think should win. You may NOT vote for yourself

80. THE WINNING TEAM IS…..

81. Reflection Which product presented would you buy and explain why (describe the advertisement techniques).

82. American Consumer Issues As of March 2010 Americans are in debt totaling $852.6 Billion! 98% is credit card debt Do you think it is wise to have a credit card? Why or why not?

83. Teen Money Management After watching this video, do you think teens manage their money well?

84. Video clip Health Media