1. Outside the Book Publishing Box Breakout Session MagMe, Inc. TOC CONFERENCE 2010 O’REILLY

2. PUBLISHING

3. CONTENT

4. Internet Channels

5. PROBLEMS

6. ACCESSIBILITY COST OF PURCHASE

8. DIGITAL PUBLISHING

9. Advertising Revenue (Magazines) Source: Publisher Information Bureau 2010 Report, MPA. 2007-2008: 7.8% Decline 2008-2009: 18.1% Decline

10. Connected Consumer

12. ADVERTISEMENT RELATIONSHIP (Internet) Source: www.kotaku.com

13. ADVERTISEMENT RELATIONSHIP (Print) Source: www.kotaku.com

14. NEW ADVERTISEMENT ERA INTERACTIVE ADVERTISEMENT

15. NEW INFLUENCER LANDSCAPE

16. CONTROL SECURITY SOCIAL FUNCTION PROFIT USER-FRIENDLY PLATFORM API DATA INTERACTIVE ADVERTISEMENT READERSHIP UNSTOPABLE INNOVATIONS DISTRIBUTION TRACKING SYSTEM MOBILE DEVICES CAPABILITY SEO LIVE SUPPORT CORPORATE IDENTITY

17. ? COST DESIGN FUNCTIONALITIES

18. SAVE THE DATE APRIL 29 TH, 2010 HUDSON TERRACE 621 WEST 46TH STREET NEW YORK 10036

19. QUESTIONS?