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Published byEunice Lizbeth Parks Modified over 9 years ago
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Marketing Vocabulary
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Market Advertise or promote an item or service
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Marketing The action of promoting or selling products or services
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Goods Items that are sold for food or private ownership
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Product An item that is manufactured or refined for sale
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Service The action of helping or doing work for someone.
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Target Market A group in which a company has directed its marketing effort
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Universal Market The practice of trying to sell or market an item outside of this country
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Marketing Mix Using different ways to market a product
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Customer A person or company that buys goods or services
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Consumer A person who purchases goods or services for their private use
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Need An essential item
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Want A desire for an item that is not necessary to purchase
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4 P’s of Marketing Product Price Place Promotion
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Product The item or service someone is marketing to sell
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Price The cost of an item or service
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Place Where the item or service is offered
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Promotion How the item or service is marketed or advertised
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