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Published byAllan Rose Modified over 9 years ago
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WBDC/Florida Regional Partner of the Women’s Business Enterprise National Council Marketing your business through National Certification
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Introduction Nancy Allen President and CEO Working in the company of women
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WBDC/WBENC Partnership WBENC 14 Affiliates Goals and objectives – Certification – Marketing – Business Development and Growth
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Why should you certify? Access Opportunity Knowledge
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Access Access to marketing opportunities Corporate CloseUp meetings Matchmaker meetings National conferences
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Opportunities Networking Over 10,000 WBEs in the national database 450 in Florida
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Knowledge Training programs One on one coaching/consulting Executive Training
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Success Stories WBE to Corporate WBE to WBE WBE to Federal Government
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Are you ready? Should you certify? Will you be able to take advantage of the benefits?
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Should you certify? What/Who is your target market? Are you prepared to open your business records to scrutiny? Are you prepared to take advantage of the marketing opportunities?
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Criteria for Certification 51% ownership by a woman or women. Proof of effective management of the business (operating position, by-laws, hire-fire and other decision-making role.) Control of the business as evidenced by signature role on loans, leases and contracts. US Citizenship or US Resident Alien Status
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Submitting info for review Certification review committee meets monthly Committee is made up of corporate representatives, WBEs and governmental organizations
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Confidentiality! Each committee member has been trained to review the documents Each committee member signs a confidentiality agreement
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The Site Visit Every file that goes to committee is assigned a site visit. Standard questions Questions from the paperwork
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Decision… Recommended for certification Denied certification
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I’m Certified, Now What? Awareness Access Acceptability MARKETING!!!
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FOCUS What is your goal?
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Contact information Nancy Allen nancyallen@womensbusiness.info www.womensbusiness.info 305 971-9473
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