1. Defining Your Career Strategy Presented by Mary Delaney October 29, 2002

2. Agenda Today’s Job Market The History of Online Recruiting Inside the Mind of an Employer: How Employers Use the Internet Your Options: Understanding and Utilizing Maximizing the Internet Creating a Stand Out Resume Landing the Perfect Job

3. Unemployment -- 2003 Greenspan is estimating unemployment to fall to 5% next year. Currently it’s at 5.9%. Above 6% historical average for unemployment. Job creation in July was a net of 6,000 jobs. Healthcare created 29,000 jobs in July.

4. The Current Gap -- 2001-02

5. Employment Trends

6. We’ll Soon Experience an Extremely Tight Labor Shortage 10% 90% 19% 81% RetireesWorkforce Growth Source: BLS, Arlene DohmSource: U.S. Bureau of Labor Statistics Despite current economic reports - There are jobs available, do not be afraid to go after what you want!

7. Job Growth by Profession Total job openings forecast to be highest in service and professional categories. Professional, technical and managerial occupations most drawn to Internet for job searches. Total job openings due to growth and replacements, 2000 – 2010e*

8. History of Online Recruiting Entry-level I.T. Sales Administrative Customer Service Manufacturing Non- Exempt Government Teachers E-cruiting comprises about 30% of the average recruiting activity; however, only about 10% to 19% of actual hires can be attributed to this activity. -- Collegiate Employment Research Institute Online Hiring Trends

9. How Employers Experience the Internet Post a Job ATS All resumes from all sources in a single database No ATS Potentially no database only email or multiple databases for each source Receive hundreds of resumes during Week 1. Screen Resumes 80% Recruiter 20% Hiring Manager Summary of accomplishments GPA Awards/Scholarships Internships Other relevant experience Owned or started a business Leadership Involvement Resume Quantity tapers off – significantly less after first week. Begin Calling to set up interviews

10. Tools Employers Use Online Job Boards Newspaper Ads Offline and Online Career Fairs Staffing Firms Company Websites Internal and External Referrals Branding Campaigns (radio and print advertising)

11. Posting a Job - The Employer Perspective Posting a Job includes: Job Title Job Type/Industry Compensation (optional) Job Location Job Description Job Requirements Contact Information

12. Managing Open Positions Active & Total number of applications received for the job. The number of times your job posting has appeared on the search results page. The number of times the job details have been viewed. Manage Job Postings on the Site Begin Screening Resumes

13. Employers Receive Hundreds of Resumes Each Week

14. Searching the Resume Database Employers can specify up 9 different criteria when searching the resume database.

15. Organizing Your Career Plan Step 1: Define Your Career Criteria:  Industry  Company  Size  Financial Stability  Positioning  Corporate Culture  Leader/Mentor Step 2: Identify Your Key Attributes to Fit Each Opportunity:  Resume  Portfolio  Cover letter

16. Utilizing All Available Options Post Your Resume Online Identify Your Perfect Job Search Jobs Online, Newspapers and Niche Job Sites Blueprint companies, send in resume, follow-up Network!! It is important to utilize each piece of the puzzle in your job search!

17. Marketing YOU! Tips to Make You Stand Out! Research Achievements Personalization Multiple decision makers Call for appointment or Show up live Send a Thank-You note Follow-up!

18. Beginning the Online Search The Three Major Players: CareerBuilderMonsterHotJobs Indianapolis11516584 Chicago866572587 Total981737671 Accounting/Finance/Consulting CareerBuilderMonsterHotJobs Indianapolis219231188 Chicago1226869931 Total144511001119 Sales/Marketing

19. Industry-Specific Sites Sales/Marketing Accounting/FinanceConsulting National Retail Federation Association of Interactive Media Brian Tracy International CRM Community eMarketing Association Headquarter Sales Marketing Sherpa RepResources American Management Association Bloomberg.com IndustrySearch.com Motley Fool Salary.com Business Know-How Association Central PowerPay

20. Posting Your Resume Online  Simply fill out the information requested.  Cut and paste your resume in the text box below, and you are on your way ! You can You can post up to post up to 5 resumes! 5 resumes!

21. Searching for Jobs Search for jobs with up to 13 search criteria!

22. Set Up a Personal Search Agent A Personal Search Agent will email you jobs that match the criteria you set!

23. Applying Online View specific job details! Click on Apply Online Then follow the simple directions

24. Where Does Your Resume Go? You Post a Resume in a Resume Database – It goes into the abyss… Now what? Applicant Tracking System Pre-screener for companies Makes it harder for your resume to be seen My Jobs Section CareerBuilder.com tracks resumes for the employer. Employer can screen, store and delete applications. Email Inbox Emails come in with hundreds of other daily emails. Will your resume get lost – or will it stand out?

25. How to Maximize Your Internet Experience Use 2+ Job Boards Research companies on the Internet Perform research in the industry you are interested in Apply to all key executives in the company Set up a Personal Search Agent Create/ Leave a resume Search Company Websites

26. Manage Your Time Wisely Research Online for open positions and companies Blueprint the company and send a resume to both the HR & Hiring Manager Apply online to HR and send in resume to Hiring Manager Dial in and ask for an interview Interview & close for next action step Send Thank You note Follow up Fed Ex/Mail in resume

27. Take Advantage of All Your Resources Continue to utilize all contacts, information resources, and services available to you – family friends – professors and leaders within the school – customers of your prospective employer – attend networking events – dial prospective companies directly – Research – internet agents, IU library Limit your time online to one-third (33%) of the total time you dedicate to your job search!