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Published byAubrey Doyle Modified over 9 years ago
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ANNUAL SALES TRENDS - NEW TYRES IN UNITS 20092010EST.2011 units% sharegrowthunits% sharegrowthunits% sharegrowthgrowth '09 LOCAL BRANDS 6286178.68%5.20%5673172.69%-9.75%3658270.30%-35.50%-41.80% 1. GOODYEAR 3977949.79%-16.40%3998951.23%0.53%2334844.87%-41.60%-41.31% 2. CONTINENTAL 63597.96%4.43%899511.52%41.45%42028.08%-53.20%-33.92% 3. BRIDGESTONE/FIRESTONE75359.43%37.32%52726.75%30.00%44878.62%-14.90%-40.45% 4. DUNLOP 918811.50%1416.17%24763.17%-73.05%45458.73%83.56%-50.53% IMPORT BRANDS 1703421.32%-4.09%2132027.31%25.16%1545129.70%-27.53%-9.29% 5. YOKOHAMA/NANGKANG23272.91%61.15%805710.32%246.24%9131.75%-88.67%-60.76% 6. PIRELLI 33974.30%0.65%58937.55%73.48%9011.73%-84.70%-73.48% 7. FALKEN 00.00% 23022.95%0.00%1570.30%-93.18%0.00% 8. MICHELIN 4150.52%-20.65%2240.29%-46.02%8051.54%259.37%93.98% 9. TUBESTONE (TRUCK) 960.12%0.00%3000.38%212.50%190.04%-93.67%-80.21% 10. HANKOOK 00.00% 3060.39%0.00%120.02%-96.08%0.00% 11. KENDA 20232.53%100.00%4050.51%-79.98%13382.57%230.37%-33.86% 12. INFINITY 28913.62%100.00%5780.74%-80.00%32516.24%462.46%12.45% 13. MAXXIS 9541.19%100.00%1910.24%-79.98%700.13%-1.43%-92.66% 14. DOUBLE STAR 4610.58%100.00%920.12%-80.00%61.00%-93.48%-98.70% 15. NANKANG('09- ) 9191.15%100.00%1840.24%-79.98%6591.26%258.15%-28.29% 16. TECHKING 8581.07%100.00%1720.22%-79.95%4390.80%155.23%-48.80% 17. ZETA 21824.19%100.00% 18. FULLRUN 17433.33%100.00% 19. TRIANGLE 7001.30%100.00% 20. ROCKSTONE 6211.10%100.00% 21. FEDERAL 2780.50%100.00% 18. OTHER 26933.37%-44.77%26183.35%-2.78%13572.60%-48.17%-49.61% TOTAL TYRE SALES 79895100.00%3.06%78052100.00%-2.30%52033100.00%-33.33%-34.87%
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TOTAL TYRE SALES QUANTITIES 2003-2011
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Growth By Years
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TYRE BRAND QUANTITIES 2011
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SALES TREND 2011 BY CATEGORY PASSENGER4x4 / SUV TAXI/BAKKIE/ ULT TRUCKTractorTOTAL BudgetPremiumBudget PremiumBudget Premium L/T RadialL/T X PLY Giant & OTR StdH/PUHPStdH/PUHPR/FlatsStdHPUHPStdHPUHPR/Flats TOTAL UNITS 61133973146128564046136926231416443362098014147350186043032661382652033 % Share 11.75%7.64%2.81%5.49%7.76%2.63%0.50%0.60%0.30%0.08%6.96%1.88%0.27%0.01%14.13%35.75%0.60%0.50%0.30%0.40%100% 1234567891011121314151617181920
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Tyre Share By Category Type-2011
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Local Individual Brands Best Sellers 2011 1 3 4 2
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BUDGET VS PREMIUM 2011 Quantities: 19422 31878
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