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Published byNeal Daniel Modified over 9 years ago
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Effective Communications for Success Phillip Rosebrook JR, CR
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Effective of Communications Customer service levels Employee satisfaction Profitability Adjuster satisfaction levels Limit growth challenges
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Opportunity “The Art of communication is the language of leadership” James Humes Biggest weakness in most restoration companies Companies that can become exceptional can create sustainable competitive advantages
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Organizational Communications Internal Employees Subcontractors External Clients Adjusters Stakeholders
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Client to Company Feedback loop and process Dispute resolution Expectations Complaints Emergency assistance Recognition
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Company to client Formalize and systemize the process Customer hand-off Their role and our expectations
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Internal Examples Thousands of Employees surveyed by Business Mentors Biggest frustration in most organization Employees don’t know where the company is going Don’t know their job description or more importantly where the company is going Feedback not consistent or lacking completely
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External examples Schedules and arrival timeScopeQualitySubcontractorsCompletion dates
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Too many assumptions Employees know their job Clients are clear about he process Company thinks job is complete Company thinks the employees understand
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Why do barriers exist? Thought they knew Didn’t think it mattered I was too busy Costs too much Takes too much time Had more important things to do Didn’t think about it
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A Challenge to consider Become the best communication company in your marketplace Create cheerleader customers through keeping them informed during the project Understand the adjuster communication expectations and deliver Create a team of passionate performers that love working in your company
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What does that look like? Internal External
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Internal Groups: Staff meetings Divisional meetings Individual
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Staff Meeting Agenda Goals and vision New staff Safety and company visits Victories Customer cheerleaders Awards & recognition Divisional updates Challenges and expectations
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Individual No hallway business conversations Formalize manager meetings Set time and day Written agenda At least monthly as often as weekly Goal setting and action plan
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Personnel Review Annual Quantifiable measurements Non-Emotional Consistent rankings Recognize great performance Clear expectations and action plan Quarterly Coaching assessments Consider shorter forms and ratings 360 Review
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Non-verbal communications Walk the talk Your staff is watching How do you treat your clients What do you reward and celebrate What gets measured gets done What do you do when no one is looking?
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Non-Verbal Ziglar Be – do – have What kind of person are you? How do you spend company and personal resources – what does your staff see?
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Production issues A successful job is the result of effective expectations Planned and proactive
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Internal Production Proper scope of work Timeline expectations Project quality expectations, scope and materials Budget Timeline Materials
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Subcontractor Expectations for working with the company Payment expectations Scope Budget Materials Communication with client Customer service Requirements Dispute resolution
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Client communication status quo Client doesn’t care Let’s put our effort on quality and service It is not important We are already busy - no time
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Identify our expectations of the client Selections Access Concerns Payment Quality control
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A Crawford client example We will communicate with the client in the method of their choosing Email Call Cell Work Home
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Client communication Brand and image 3 A’s Paperwork Vehicles Uniforms How should you dress? Warehouse and equipment
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Pre-job How to communicate with the company Problem resolution Project goals Timeline Completion dates What the project will look like – what you are doing and not doing Who will be on the job If start is delayed then call at least every week prior to starting
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During production Visit site at least once and often more likely Call customer several times per week during production Client paperwork Proper contract Schedule client inspections and stage sign off Selections Customer service calls Random spot checks by upper management Final notification of completion – make sure they think you are done
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Post production Quality Warranty procedures Product information Referrals and letter of recommendation Ways to improve our service Collection expectations and their role
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Adjuster clients Timely paperwork File notes Documentation Fax, email or phone No complaints and peace Closed files No surprises
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Summary If you can manage communication you will have tools for: Cheerleader clients Profits Quality control Staff buy in and accountability Great company culture
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Closing thoughts Trust Accuracy Honesty Provide feedback Be a cheerleader Proactively manage your communications
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