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Published byEunice Atkinson Modified over 9 years ago
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Monopoly
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is a situation in which there is a single seller of a product for which there are no good substitutes.
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When a monopoly exists, there are generally high barriers to entry into the industry. What are the reasons for these barriers?
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(1) Legal Barriers u u patent - grant of an exclusive right to use a specific process or produce a specific product for a period of time (17 years in the U.S.) u u licenses and franchises - permission, granted by a government, to enter an industry or occupation
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(2) A single firm has sole control of a resource essential to an industry.
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(3) Economies of Scale Costs per unit in an industry may be low only when a firm produces a lot of output. Consequently, small firms will be unable to enter the industry because costs are too high.
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Market Demand Curve price quantity Demand Because the monopoly firm is the only seller of a good, the market demand curve for the good is the same as the demand curve for the firm’s product.
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This is not true for the monopolist. Remember for a perfectly competitive firm: MR = P.
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For a monopolist, MR < P. So the MR curve lies below the demand curve. Quantity Price TR MR 10 20 200 --- 11 19 209 9
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Drawing the MR curve when the demand curve is a straight line: MR has the same Y-intercept and is twice as steep as the demand curve. $ quantity Demand MR
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Determining the optimal output and price, and the maximum profit: 7 Steps
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Step 1 a. Draw and label the axes. $ quantity
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Step 1 b. Draw and label the ATC and MC curves. ATC MC $ quantity
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Step 1 c. Draw and label the D and MR curves. ATC MC MRD $ quantity
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Step 2: Find the profit-maximizing output where MR = MC ATC MC MRD $ quantityQ*
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Step 3: Determine the price from the demand curve, above Q*. ATC MC MRD quantity $ Q* P*
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Step 4: Determine the cost per unit from the ATC curve, above Q*. ATC MC MRD quantity $ Q* P* ATC*
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Step 5: Determine the TR = PQ box. ATC MC MRD quantity $ Q* P* ATC*
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Step 6: Determine the TC = ATC. Q box. ATC MC MRD quantity $ Q* P* ATC*
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Step 7: Find profit = TR - TC. ATC MC MRD quantity $ Q* P* ATC* profit
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In the previous set of graphs, the monopolist was earning a positive economic profit. It is also possible for the monopolist to have a loss or to breakeven. Let’s look at a monopolist with a loss.
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Step 1: Draw and label the axes and curves. (For a loss, the ATC curve must be entirely above D.) ATC MC MRD $ quantity AVC
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Step 2: Find the profit-maximizing (or loss- minimizing) output where MR = MC ATC MC MRD $ quantityQ* AVC
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Step 3: Determine the price from the demand curve, above Q*. ATC MC MRD $ quantityQ* P* AVC
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Step 4: Determine the cost per unit from the ATC curve, above Q*. ATC MC MRD $ quantityQ* ATC* P* AVC
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Step 5: Determine the TR = PQ box. ATC MC MRD $ quantityQ* ATC* P* AVC
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Step 6: Determine the TC = ATC. Q box. ATC MC MRD $ quantityQ* ATC* P* AVC
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Step 7: Find profit or loss = TR - TC. ATC MC MRD $ quantityQ* ATC* P* loss AVC
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A Monopolist Breaking Even (Zero Economic Profit)
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Step 1: Draw and label the axes and curves. (To break even, D must be tangent to the ATC curve.) ATC MC MRD $ quantity
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Step 2: Find the profit-maximizing output where MR = MC ATC MC MRD $ quantityQ*
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Step 3: Determine the price from the demand curve, above Q*. ATC MC MRD $ quantityQ* P*
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Step 4: Determine the cost per unit from the ATC curve, above Q*. ATC MC MRD $ quantityQ* ATC* = P*
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Step 5: Determine the TR = PQ box. ATC MC MRD $ quantityQ* ATC* = P*
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Step 6: Determine the TC = ATC. Q box. ATC MC MRD $ quantityQ* ATC* = P*
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Step 7: Find profit = TR - TC. Since TR = TC, = 0 ATC MC MRD $ quantityQ* ATC* = P*
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Monopoly Possibilities short run: positive profits, losses, or breaking even. long run: positive profits, or breaking even.
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What is bad about monopoly? u u Consumer options are limited. u u Profits do not signal firms to enter the industry. (They can’t get in because of the barriers to entry.) u u There is allocative inefficiency. ( P > MC ) The monopolist does not produce all units that consumers value more than it costs to make them.
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Allocative Inefficiency ( P* > MC* ) ATC MC MRD quantity $ Q* P* ATC* MC*
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Natural Monopoly a situation in which ATC declines continually with increased output. So a single firm would be the lowest cost producer of the output demanded.
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ATC doesn’t turn upward until a very high output level, beyond the amounts that consumers will buy. ATC $ quantity
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Remember: the MC curve is below the ATC curve when ATC is sloping downward. ATCMC $ quantity
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Draw the demand and MR curves. ATCMC MR D $ quantity
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What can the government do about a natural monopoly? u u government take over the industry u u let it operate freely u u government regulation of monopolist
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Natural Monopoly: operating freely ATCMC MR D $ quantityQ* P*
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Regulation u u marginal cost pricing (P = MC) u u average cost pricing (P = ATC)
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Natural Monopoly: marginal cost pricing regulation ATC MC MR D $ quantity PmPm QmQm
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Natural Monopoly: marginal cost pricing regulation ATC MC MR D $ quantity PmPm QmQm P < ATC Firm has a loss! So this won’t work.
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Natural Monopoly: Average Cost Pricing Regulation ATC MC MR D $ quantity QaQa PaPa
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Natural Monopoly: Average Cost Pricing Regulation ATC MC MR D $ quantity QaQa PaPa Zero economic profits: this can work.
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