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OPN Specialized Kimberly Lasseter, Global OPN Programs Worldwide Alliances & Channels January, 2011
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Partners are Critical to Oracle’s Success More than 40% of Oracle Revenue Worldwide is through partners More than 80% of Oracle Transactions Worldwide are through partners
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Oracle + Sun Complete, Open, Integrated Systems Customer Benefits: Open and standards-based Innovation delivered faster Better performance, reliability, security Shorter deployment times Easier to manage and upgrade Lower cost of ownership Reduced change management risk One-stop support Reduced down time
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Membership Level and Framework
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OPN Specialized
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OPN Specialized Diamond Level © 2010 Oracle Corporation – Proprietary and Confidential
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Resell Oracle’s 1-Click products Business support from VAD No contract or fees Partners support mid-size customers with zero barriers to entry “In the past, only larger, enterprise resellers were able to invest in building an Oracle practice. Now, with the Remarketer Program, the start up costs with Oracle have been eliminated, so all of my resellers are able to participate in growing a profitable Oracle business”. Jodi Honore, Vice President, Ingram Micro Oracle Remarketer Authorized VAD, USA Egypt
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Resell Oracle’s 1-Click products Technical support, demonstration licenses and educational discounts Support from Oracle Partner Business Center Partners with a desire to invest and grow with Oracle “The Oracle Partner program provides partners with sales, marketing an training support that is unparalleled in the industry. Oracle's Partner Program supports partners to become specialists in Oracle products and partner services.” Frank J. Vukmanic, Senior Vice President & General Manager, V-Soft
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Resell all Oracle technology & hardware products Eligible to resell Oracle Applications Eligible for Specialization Leveraging Enablement 2.0 to become Specialized “OPN Specialized addresses the current realities and needs of Oracle Partners and the market in which they operate. There are now clear paths to differentiation through specialization, and incentives to guide partners to take advantage of these. The new OPN is a good fit for Oracle’s ever-expanding offering.” Aydin Ersoz, Co-CEO, iNNOVA Bilisim Cozumleri A.S.
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Elite level for Specialized Partners Expertise in multiple Oracle Solutions Dedicated support from the Oracle Partner Business Center Premium Level Program representing depth of skill and breadth of portfolio “The focus Oracle PartnerNetwork has placed on Specialization provides us with the ability to select qualified partners who have demonstrated expertise in a specific product or solution; this program eliminates the guesswork and helps ensure we find the right partner to fit our needs.” Dave Lyons, Director, Information Technology, Baptist General Convention of Texas
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Elite level for Specialized Partners Expertise in multiple Oracle Solutions Highest level of support and investment from Oracle Prestigious Level Program representing depth of skill, breadth of portfolio and global capacity “With the addition of the new Diamond level program and Advanced Specializations, we are able to recognize those partners that have invested and excelled across the Oracle solution stack and are delivering significant value to our joint customers around the globe.” Judson Althoff, Oracle, Senior Vice President of Worldwide Alliances & Channels and Embedded Sales
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Level Criteria & Fees RequirementsSilverGoldPlatinumDiamond OPN Enrollment & Agreement SpecializationsOptional (Max 4)5+20 Advanced Specializations Optional 5 Annual Membership Fee $500 1 $2,500 1 $9,995 1 1 Plus applicable taxes.
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Oracle Partner Business Center Oracle.com/partners Email, phone, twitter.com/ORCLPartnerBiz o Global Network of 150 Consultants o Help partner uptake Sun products o Support Sun Partner Migration to OPN o Round the clock availability o 24 Native languages o Tiered support based on levels
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OPN Specialized How to become resell authorized
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Steps to Become Resell Authorized Knowledge Zone Specific * NOTE - Criteria may vary across products Prerequisite for Server and Storage Systems Need to be Gold, Platinum & Diamond Level
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Example: Flash Storage Knowledge Zone > Join
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Example: Flash Storage Knowledge Zone > Sell Tab
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Example: Flash Storage Knowledge Zone Resell Criteria
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OPN Specialized Why and How to Become Specialized
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Specializations Align with Oracle Product & Industry Focus
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Oracle Knowledge Zones Direct access to partner specific resources
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How to Become Specialized Business Criteria Customer Validation References Transactions Resell, Non-Commission Co-sell, Referral Competency Criteria Sales Specialists Pre-sales Specialists Certified Implementation Specialists Support Specialists Meet Criteria & Apply Specialize Tab & Review Criteria Join Knowledge Zone Complete Required Criteria Apply
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Specialization Delivers Extensive Partner Benefits More Benefits* OPN Specialized Logo 50 Free Support service requests Demo solutions services Logos and PR Priority Placement Solutions Catalog Exclusive events and communication Free support requests for Enterprise Linux Basic & Oracle VM 2 Additional exam vouchers Implementation methodologies Release control documentation More Benefits* OPN Specialized Logo 50 Free Support service requests Demo solutions services Logos and PR Priority Placement Solutions Catalog Exclusive events and communication Free support requests for Enterprise Linux Basic & Oracle VM 2 Additional exam vouchers Implementation methodologies Release control documentation * For a complete list of benefits check partner.oracle.com
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Find the Specialization Guide
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Specialization Guide Quick reference to Specializations
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Three-Tier Strategy To Enable Partners
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Competency Center: Develop your Skills
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More Resources and Information oracle.com/partners Join OPN Specialized Leverage Enablement Get Specialized Deliver better solutions to customers Oracle.com/partners Contact Oracle Partner Business Center Follow us on Social Media Call To Action Questions? Follow Us blogs.oracle.com/judsonalthoff twitter.com/oraclepartners
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OPN Specialized - Update Diamond Level
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New level rewards partners providing significant value added services Oracle OpenWorld Launch Program architecture Global membership contracts Specialization criteria Builds on existing OPN Specialized program Total of ~10 Globally within first year of program Expected participation: top global partners Diamond Level Launch Executive Summary
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OPN Specialized Diamond Level © 2010 Oracle Corporation – Proprietary and Confidential New high-value global alliances program Differentiate global partners with deep expertise Officially recognize investments Incent emerging partners Builds on existing OPN Specialized Program Program Architecture Global membership contracts Specialization Criteria Benefit to Oracle, Customers and Partners Extend market reach Enhance Customer experience Recognize Partners for deep expertise
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Diamond Level Criteria (20) Specializations* Including 5 Advanced Specializations (>50 OPN Implementation Specialists each) Specialization (4) Published Customer References / year Results from Oracle’s Global Relationship Survey (Customer Satisfaction) must meet minimum mean scores. Quality & References Annual combined co-sell and resell license revenue - across 3 or more regions Annual Business Plan Revenue (15) Diamond Level Qualified Solution Offerings Oracle OpenWorld Sponsorship at Gold or above Dedicated Partner-Staffed BDM; at least 1 /Region GTM © 2010 Oracle Corporation – Proprietary and Confidential
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Advanced Specializations New Program Element Provides additional differentiation for Specialized partners Extends capacity of skilled implementation resources on Oracle’s products and technology. Must meet all Specialization requirements Plus must have 50 or more Certified Implementation Specialists Includes standard Business & Competency Criteria Tracked through the Specialization Reporting tools Leverages process to “Apply” for Specialization Globally consistent-- available to all OPN Partners at the Gold, Platinum and Diamond levels. © 2010 Oracle Corporation – Proprietary and Confidential
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Diamond Level Benefits All Platinum Benefits, plus Assigned Oracle Global Alliance Manager Exceptional Sponsorship Opportunities Annual Global MDF Allocation Global Oracle Executive Sponsor Once Global member has met criteria, both Member and Associates will be Diamond Level. Exclusive use of ‘Diamond’ logo Annual membership fees are the same as Platinum. Follows the current membership fee structure for Platinum level members and their Associates. Diamond Partner Advanced Specialization Oracle Global Alliances © 2010 Oracle Corporation – Proprietary and Confidential
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Resources
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OPN Portal – Gateway to Business Growth ©2010 Oracle Corporation Better serve your customer needs Extend footprint in your accounts Monetize Oracle acquisitions Expand your Oracle portfolio Drive new revenue streams Compete more effectively
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Oracle.com/Partners > Sales Page
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Q&A
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© 2010 Oracle Corporation – Proprietary and Confidential
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