1. Opening Themes Tom Thomas and Terry Clifford SRG Planning Retreat August 2012

2. Distinctive, original content
Knowledge Culture Dialogue Talent
Ira Glass, WBEZ’s This American Life

3. Distinctive, original content
Knowledge Culture Dialogue Talent
WXPN’s XPoNential Festival

4. Distinctive, original content
Knowledge Culture Dialogue Talent
Minnesota Public Radio’s UBS Forum

5. Distinctive, original content
Knowledge Culture Dialogue Talent
Abumrad & Krulwich, WNYC’s Radiolab

6. Distinctive, original content
Knowledge Culture Dialogue Talent
SRG members create
Hundreds of hours of original content each week
A majority of public radio’s national programming
Venues for conversation and debate
Homes for compelling talent

7. Significant reach and use

8. Significant reach and use
SRG members generate 36 percent of all public radio listening.

9. Growing streams of news and music 24 of public radio’s 614 streams account for half of public radio’s ATH
News and information
Music
WAMU (on-air)
WBUR
APM (MPR News-KNOW)
KQED
Southern California Public Radio
New York Public Radio (WNYC–FM)
Chicago Public Media (WBEZ)
NPR (live stream)
KCRW (on-air)
KERA (KERA on-air)
KUOW (live stream)
Michigan Radio
APM (The Current AAA) Classical Public Radio Network (KDFC) APM (MPR Classical – KSJN) New York Public Radio (WQXR Classical) WCPE (Classical) KCRW (All music) WGBH (WCRB Classical) KQAC (Classical) WBGO (Jazz) WFUV (The Alternate Side AAA) WETA (Classical) WWOZ (Jazz)
Source: 3td quarter 2011, as reported to NPR Digital Services by the streaming organizations
Several of these organizations provide additional streams not included on this chart.

10. Growing streams of news and music SRG members provide 15 of the top 24 streams
News and information
Music
WAMU (on-air)
WBUR
APM (MPR News-KNOW)
KQED
Southern California Public Radio
New York Public Radio (WNYC–FM)
Chicago Public Media (WBEZ)
NPR (live stream)
KCRW (on-air)
KERA (KERA on-air)
KUOW (live stream)
Michigan Radio
APM (The Current AAA) Classical Public Radio Network (KDFC) APM (MPR Classical – KSJN) New York Public Radio (WQXR Classical) WCPE (Classical) KCRW (All music) WGBH (WCRB Classical) KQAC (Classical) WBGO (Jazz) WFUV (The Alternate Side AAA) WETA (Classical) WWOZ (Jazz)
Source: 3td quarter 2011, as reported to NPR Digital Services by the streaming organizations
Several of these organizations provide additional streams not included on this chart.

11. Serving diverse audiences

12. Serving diverse audiences SRG members have 10 of the top 25 Black and Hispanic audiences

13. Serving diverse audiences SRG members are the largest producers of Spanish-language and Native American public radio programming

14. $1 billion+ station economy

15. $1 billion+ station economy
SRG members raise 47 percent of public radio stations’ cash support.

16. A community of stations
Driven by public service outcomes
Use of our content
Value to our listeners
Impact on our communities
Building community institutions
Informed station leaders
Stronger local organizations
Peer-to-peer connections
Forward-looking strategy

17. Getting to the main thing

18. Pressing need for funds
Fulfill ambitions for more service
Replace lost tax-based support

19. Strategy for online and social media
Compelling and unique value proposition
Competitive advantage in creating and delivering content
Sustainable business model
Use and value
Sponsorship
Partnership

20. Changing system architecture
Paths of revenue
Power of scale
Shared investments
Intermediate spaces

21. Forward-looking vision of service
Audience service imperatives and bold goals
New roles in people’s lives
New audiences for public media
Changing expectations across platforms and channels
Community service imperatives and new partners
Identifying and addressing problems
A wide frame of public media

22. Opening Themes Tom Thomas and Terry Clifford SRG Planning Retreat August 2012