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Published byGodwin Douglas Modified over 9 years ago
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We are a grassroots, community service organization that seeks to: expand the pool of local community activists and volunteers originate our own projects when we identify an unmet need
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10-10-10 for the Napa Food Bank Soles4Souls Waterways Stewards Drug Take-back with Clinic Ole Single-use Plastic Bag Ordinance
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The Give!Guide will help cultivate a culture of giving by inspiring a new community of givers to non-profit organizations. It introduces a novel approach to year-end giving by emphasizing donations as small as $10, particularly from young and first time givers who may not yet see themselves as philanthropists.
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1. Compressed time frame: November 1–December 31 (midnight) 2. Broad distribution of attractive, easy-to- use paper catalogue. 3. Donors go to user-friendly website to learn more and make donations.
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Give!Guide distributed to 40k+ homes 3-5k additional copies available Website goes up concurrently to accept donations
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Donors review Give!Guide; learn more at G!G website; give to one or more NPOs with a single click. Donations close Dec. 31. Checks issued in January. Everyone celebrates!
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Applicants must be 501(c)(3) organizations in good standing. Applicants must have been in operation successfully for at least two years at time of application. A significant portion of the beneficiaries or the work of the non-profit must be located in Napa County.
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Applicants should have a way of measuring and reporting on their work with a clear track record of results where possible. The Napa Valley Give!Guide will not include private schools, private foundations, or scholarship funds.
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Preference will be given to organizations that meet the preceding criteria and represent a diverse cross-section of Valley NPOs. Preference will also be given to organizations that demonstrate a strong commitment to a creative PR program in support of the Give!Guide.
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Month long application window (May 22- June 21): Two page, on-line form Screening by committee of CanDo and community members 40 small, medium and large local NPOs selected for year one
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Of the categories listed, which one best describes the focus of your non-profit? AnimalsHealth/Wellness ArtsSeniors CommunitySocial Action EducationYouth Environment
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How will you appeal to first time donors? Outline your strategies to promote and encourage donations to your organization through the Give!Guide.
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MayJuneJulyAugustSeptJan May 22: Application Window Opens June 21: Application Deadline July 10: NPOs Notified of Selection July 17: $250 Selection Fee Due OctNovDecember July 25: NPO Profiles Due August 2: Meeting for Selectees Dec 31: G!G Campaign Closes at Midnight October-December: Promo Campaign Nov 1: G!G Catalogue Distributed Jan: Checks Issued NPOs write thank you notes
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$250 fee Design and implement a PR campaign to inform and engage potential supporters about participating through the Give!Guide.
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Incentives Business partners Non-profit employee recognition award
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In Oregon, Give!Guide NPOs report: New donors and new funds; Credibility in the community, “as if being in the G!G is a Good Housekeeping Seal of Approval.”
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Other benefits (e.g. partnerships with other NPOs, advertising, social media and other positive attention) Organizations are likely to attain a higher profile in the community.
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Year 1: 20 NPOs Raised: $24,000 Year 9: 110 NPOs Raised: $1,967,000
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A Small Group of Committed Citizens "Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing that ever has.“ Margaret Mead Volunteers of Napa Valley CanDo Leadership Napa Valley’s practicum group: “Infinity Squared” You!
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The Napa Valley Give!Guide: Inspiring a Community of Givers
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