1. Visual Communications
Normal Community High School
Business Department
Why & How?

2. Advantages of Visuals Increase learning Increase retention
Improves presentation effectiveness
Enhances speakers image
Audience will form an impression of:
Content
You

3. Impact of Visuals for Learning
83%
Percent of Senses Used in Learning
11%
3.5% 1%
1.5%
Source: “The Blended Approach to e-Learning: Practical Tips and Examples,” TechLearn 1000-in e-learning, January 2010, p.39

4. How can you achieve this?

5. Presentation Process NCHS History Pick topic Research topic
Collect information
Organize information
Introduction
Importance
Origin
Body
Building
Issues
Athletics
New construction
Conclusion
Review
Outlook

6. Top 10 Design Principles 10 simple rules Universal Somewhat flexible
Depends on use or need

7. Rule #1 Keep it Simple – Be Consistent
Don’t overdo presentation with too many:
Sounds
Clipart images
Pictures
Animations

8. Rule #2 Bad Good Best Bad Good Best A good color scheme is imperative
Light on dark
Dark on light
Our eyes like contrasting colors
Bad
Good
Best
Bad
Good
Best

9. Rule #3 6 Lines 6 Words 36 Words Per Slide No sentences
Rule of 36
Exceptions to the rule
Questions
Quotes
Notes/Definitions
6 Words
36 Words Per Slide

10. Rule #4 Use template appropriate for topic
Can be strongest element of presentation
Change color scheme to match

11. Rule #5 Fonts are very important Readability vs. Decretive Avoid:
ALL CAPS
All italics
All bold
All underlined

12. Very large fonts Rule #5 - Continued Script fonts Avoid:
Very small fonts
Very large fonts

13. Rule #6 Consistent slide transitions Avoid
Stick with one for most slides
Can use second for emphasis
Avoid
Different transitions on all slides
Too fast
Too slow
Annoying

14. What is a transition? Movement from one slide to the next
Return to Rule 6

15. Rule #7 Consistent animations Stick with one for headers & text
Stick with one for pictures
May change for emphasis

16. Text is animated to build the content
What is an animation?
Movement on the slide
Used to:
Build list
Add visual appeal
Text is animated to build the content
Return to Rule 7

17. Rule #7 - Continued Avoid: Text flying over/under pictures/text
Very slow movement
Very fast movement
Annoying movement

18. Rule #8 Consistent clipart/photos Consistency in: Avoid:
Tone (serious/funny)
Style (color/lines)
Avoid:
Clipart with photos on same slide

19. Rule #8 - Continued Bad example (clipart with photo)
Good example (clipart with clipart)

20. Use Slide Sorter view for overview
Rule #9
Don’t over or under do images
5 images on 1 slide = too much
1 image on 5 slides = too little
Use Slide Sorter view for overview

21. Rule #10 Placement of images and text is important
Try to balance slide
Text
Images
Use different layouts

22. Practice
Creating slideshows
Presenting with slideshow

23. Conclusion Visual are imperative Presentation process
Pick and research topic
Organize topic
Follow top 10 design principles
Consistency
Rule of 36
Readability
Professionalism

24. Questions?