1. 11 San Diego Work Related Travel Survey Brian Lane, SANDAG Kevin Stefan, HBA Specto ABJ40 Travel Survey Methods Committee January 16, 2013

2. 22 Project Overview  Produce tour-based commercial vehicle model  Based on 2001-04 Calgary/Edmonton models  Interim model from California Statewide system  Survey of individual business establishments in San Diego County  Two pilot surveys  Surveys Dec 2012 - May 2013  Model complete early 2014

3. 33 Learning from 2001 AB Surveys  Expanded from “commercial vehicle” to “work-related travel”  Changed employment focus from land use to SOC  Simplified by removing establishment and depot-specific forms  Simplified by removing questions on shipment commodity & value

4. 44 Sample Frame  Establishment is basic sample unit  600 estab. with travel (2500 tours)  Segments:  Geography (4 or 5) × Industry (7)  Establishment size (3 levels) × Industry (7)  Special targets  Most active shippers  Fleet allocators (e.g. postal, newspaper, garbage, utilities)  East San Diego County

5. 55 Industry Group Overview Industry group Goal Sample rate Agriculture / Mining 20 ~1 in 30 (3.38%) Transportation / Utility 100 ~1 in 20 (4.80%) Wholesale100 ~1 in 55 (1.81%) Construction / Manufacturing 100 ~1 in 125 (0.79%) Retail80 ~1 in 205 (0.49%) Government / Office 100 ~1 in 360 (0.28%) Service100 Overall sample rate ~1 in 180 (0.55%)

6. 66 Example Detailed Targets  Retail by geography:  20 in North County (0.43%)  20 in North City (0.45%)  20 in Central (0.64%)  20 in South/east (0.49%)  Retail by establishment size:  50 in est. of 1-29 employees (0.33%)  20 in est. of 30-159 employees (2.35%)  5 in est. of 160+ employees (4.07%)

7. 77 Survey Forms  Establishment information (# employees, # vehicles) recorded during recruitment call  Forms given to workers at establishment for survey day  Survey covers 24 hours of work related travel

8. 88 Survey Forms  First pilot: one page per trip  Like household travel surveys  Survey packets unwieldy (11+ pages)  Intimidating; reduced response  Second pilot: travel log approach  11x17 page folded to make 4 letter pages  Additional supplement for extra travel  Production survey: ver. 7.3B

9. 99 Instructions and definitions Name, date, estab. address Private vehicle use and reimbursement Time use

10. 1010 Occ. code: SOC groups with example job titles Job title Location started work on survey day

11. 1111 MakeModelYear GVW (weight) Ownership Fuel type Toll transponder Vehicle type: 12 FHWA classifications (+ SUV)

12. 1212 Are you traveling today? Depart time Start odom. Codelist Travel log (2 example trips and space for 4 trips) Supplemental trip form: this page with codes and travel log (space for 8 trips per side)

13. 1313 Stop # Travel mode to stop:  Vehicle  Walk  Bicycle  Bus  Train  Taxi

14. 1414 De Vehicle type:  Car  Van  Motorcycle  Truck Odometer reading at stopWhichfreewaysused Which toll facilitiesused These four fields for vehicle trips only

15. 1515 Stop purpose:  Return to establishment  Sales visit  Work meeting  Pick up / drop off goods  Provide client service  Fuel vehicle  Personal  Other Stop arrive time Stop location addressStopdeparttime

16. 1616 Progress To Date  Survey is in field  212 establishments recruited  8% recruitment rate  Represents about 12,000 workers  First surveys completed and returned

17. 1717 For Additional Information Rick Curry, PM (619) 699-1949 rick.curry@sandag.org rick.curry@sandag.org Brian Lane, Survey PM (619) 699-7331 brian.lane@sandag.org brian.lane@sandag.org Kevin Stefan, HBA Specto (403) 232-1060 kjs@hbaspecto.com kjs@hbaspecto.com www.sandag.org/wrts