1. Seducible Moments “Brainstorming Ideas”

2. Seducible Moments Web Design Technique developed by Jared M. Spool Deliver Compelling info after Providing User with Relevant info Can Appear in Multiple Places on a Web Page Bottom of Page is a Prime Opportunity Succeed Best when they Complement Information and don’t Attempt to Interfere with it Does NOT replace Right-Navigational Elements (“More on This Topic” and “Take Action”), but rather Complements

7. Opportunity for Seducible Moment!

8. Ready to put The Power to Know to work for you? Contact your local SAS office and request a free 30-day trial or onsite demonstration If you live in the U.S. or Canada, please call us toll free at 1-800-727-0225 Sign up for one of our free eNewsletters Looking for more information? Read related customer success stories Download white paper “Maximizing ROI from CRM Initiatives” Watch on-demand webcast “Optimizing Your Marketing Spend” IDEA 1 Just Bullets

9. IDEA 2 Add Graphical Element White Paper Ready to put The Power to Know to work for you? Contact your local SAS office and request a free 30-day trial or onsite demonstration If you live in the U.S. or Canada, please call us toll free at 1-800-727-0225 Sign up for one of our free eNewsletters Looking for more information? Download white paper “Maximizing ROI from CRM Initiatives” Watch on-demand webcast “Optimizing Your Marketing Spend” Read related customer success stories Download FREE white paper “Maximizing ROI from CRM Initiatives”

10. IDEA 3 Add Graphical Element eNewsletters Ready to put The Power to Know to work for you? Contact your local SAS office and request a free 30-day trial or onsite demonstration If you live in the U.S. or Canada, please call us toll free at 1-800-727-0225 Sign up for one of our free eNewsletters Looking for more information? Subscribe to the Financial Services Special Edition e-newsletter Watch on-demand webcast “Optimizing Your Marketing Spend” Read related customer success stories Sign Up FREE

11. IDEA 4 Add Graphical Element Webcast Ready to put The Power to Know to work for you? Contact your local SAS office and request a free 30-day trial or onsite demonstration If you live in the U.S. or Canada, please call us toll free at 1-800-727-0225 Sign up for one of our free eNewsletters Looking for more information? Watch on-demand webcast “Optimizing Your Marketing Spend” Take the Introduction to SAS Enterprise Guide live web course Read related customer success stories Watch FREE on-demand webcast “Optimizing Your Marketing Spend”

12. IDEA 5 Add Graphical Element Training Ready to put The Power to Know to work for you? Contact your local SAS office and request a free 30-day trial or onsite demonstration If you live in the U.S. or Canada, please call us toll free at 1-800-727-0225 Sign up for one of our free eNewsletters Looking for more information? Take the Introduction to SAS Enterprise Guide live web course Watch on-demand webcast “Optimizing Your Marketing Spend” Read related customer success stories Receive instructor-led training right at your desktop

13. IDEA 6 Add Graphical Element Event Ready to put The Power to Know to work for you? Contact your local SAS office and request a free 30-day trial or onsite demonstration If you live in the U.S. or Canada, please call us toll free at 1-800-727-0225 Sign up for one of our free eNewsletters Looking for more information? Catch the Business Survival Web Seminar Series Watch on-demand webcast “Optimizing Your Marketing Spend” Read related customer success stories Register for FREE webcast series “The Business Survival Web Seminar Series”