1. The Future of Work and Collaborative Innovation Networks 1/2/2005 Peter Gloor pgloor@mit.edu

2. NetCreators `

3. Research in Information Worker Productivity (Tom Davenport) Telephone interviews with 21 managers of information and knowledge in companies and (2) government agencies Web-based survey of 504 US information and technology users, with 439 qualified respondents (weekly users of e-mail at work) The average user: –Spent 3 hours and 14 minutes a day using technologies to process work-related information—just over 40% of an 8-hour work day –Devoted 1.58 hours/day to e-mail (49% of the information processing [IP] time, and 20% of an 8 hour day) –Spent 47 minutes, or 24% of IP time on telephone and voice mail –Received 44 e-mails daily (4 people received 500 a day) –Sent 17 e-mails daily –Had more than 3 e-mail accounts –Received 16 instant or text messages a day (for respondents using this technology) –Received 18 calls, places 15 calls, gets 7.6 voice mail messages –Participated in 2.75 conference calls a week (if any) Email 45% IM/Text Messages 5% Voicemail 19% Conference Calls 5% Portal website 8% Shared Networks 18%

4. Increase Efficiency and Innovation by 30-200% TeCFlow Application Areas DescriptionResult 1 Impact Project Management$6.5 million e-banking software project Identification of major project failures Savings of $1.3 million Research and Development $100 million+ e-business practice of a Big 5 consulting firm Development of revolutionary new consulting offering New sales of >$15 million Sales ForceLarge client account development of a Big 5 management consulting practice Discovery of unexpected leads and opportunities Additional proposals for >$ 5.8 million Re-organization (M&A) Supply chain re- organization of Fortune 500 manufacturer Creation of online marketplace 1st year saving > $30 million 1 “Post mortem” Analysis of Knowledge Flow using TeCFlow Prototype Success Stories

5. TeCFlow/KFO offers Unique Benefits …for the organization…for the individual E-mailFind “knowledge experts”, “decision makers” and “innovation communities” Discover links you were not aware of, people you should know Filter out “spam”, show communication that matters to you blogDiscover relationships across processes, patterns of networking, monitor evolving relationships “You are who links to you” Discover who is linked to me, and who is linked to them Web search Discover relationships between organizations and their virtual marketplace Discover evolving relationships between Web sites of interest Business Process Knowledge Flow Organization Structure Data

6. People for Innovation personal community high (m-m) small (1-1) COIN Members Degree of Interactivity Degree of Sharing Degree of Connectivity low (1-m)

7. High-Performing Organizations operate as Collaborative Knowledge Networks COIN Collaborative Innovation Network Linux Creators + + CIN Collaborative Interest Network Linux Users Example: CLN Collaborative Learning Network Linux Maintainers

8. Shared InterestShared KnowledgeShared Vision ++ Collaborate COIN CLN CIN CLN CIN COIN CLN COIN CIN COIN InnovateCommunicate The Helix of Open Innovation

9. COIN Collaborative Innovation Network CLN Collaborative Learning Network CIN Collaborative Interest Network

10. Macro- & Micro Analysis Macro: Group-level: Core team Innovator Guru provides the overall vision and guidance “Salesman” Knowledge Expert serves as the ultimate source of explicit knowledge “Maven” Collaborator Expediter coordinates and organizes tasks Communicator Ambassador links to external networks “Connector” “Gatekeeper” Sender (+1) Contribution index Contribution frequency Receiver (-1) Micro: Individual

11. TeCFlow analyzes e-mail patterns by creating movie maps Movie Maps illuminate evolving business relationships individual activities in context peaks in team activity

12. From: To: Title: Timestamp: Contents... e-Mail archives: Blogs Web Sites Files parsing database (mySQL) Structural queries TeCFlow - Communications Cockpit

13. Webinar, 152 individuals, 606 messages development of content presentation/broadcast of content

14. TeCFlow Analysis: Innovation practice leader COIN leader practice coordinator

15. 1.Visualize Knowledge Flow 2.Find CKNs 3.Redesign & Optimize 4.Monitor Knowledge Flow Optimization (KFO)

16. Redesign & Optimize (1) Establish Swarm Intelligence – Give up central control! (2) Fill the critical roles of innovator, communicator, and collaborator! (3) Establish distributed trust! (4) Establish a common code of ethics! (5) Establish a small world structure of high connectivity, interactivity, and knowledge sharing! (6) Set up a Collaborative Web Workplace! (7) Know when to change the organizational structure!

17. KFO Application Areas Research and Development/New Product Development –Spot innovations Sales Force –Communication sales rep - customer Project Management –Knowledge flow in project Mergers & acquisitions –Link hubs of trust

18. Privacy is a primary concern Buy-in of study population crucial Data collected will be handled in such a way that the identity of individuals is protected –Replace names by identifiers –Results only reported in anonymous form Proper measures to safeguard data –Only anonymized data goes outside of company –Content is encrypted Open & honest communication with users –Share results with study population

19. Swarm Creativity Competitive Advantages through Collaborative Innovation Networks ©1/28/2004 Peter A. Gloor pgloor@mit.edupgloor@mit.edu, http://www.ickn.org/book/COINs.htmlhttp://www.ickn.org/book/COINs.html

20. 1. COIN Benefits2 2. Swarm Creativity2 3. DNA of COINs4 4. Ethical Codes in Small Worlds5 5. Real Life Examples6 6. Communication Technologies for COINs6 7. Collaborative Knowledge Networks (CKN)8 8. Temporal Communication Flow Analysis (TeCFlow)9 9. Knowledge Flow Optimization (KFO)10 Contents

21. 2 Distinguished Speakers Tom Malone: The Future of Work Tom Allen: Design for Interaction Guest Speakers: –Christoph Von Arb, Pascal Marmier, SHARE –Stefano Mazzocchi, Apache –Bill Ives, My Blog –Adriaan Jooste, Deloitte –Robert Whyte, World Bank

22. TeCFlow/KFO Analysis of SHARE IBM Research Cambridge D-Telekom Questico Materna