1. Delivering Effective Presentations Korky Kathman Communications Chair, Coppell Lions Club

2. Objectives for Today Identify Presentation Expectations Analyzing the Audience Producing your Story Performance Tips Q&A

3. Presentation Expectations Question 1: What makes a presentation effective? Question 2: What makes a presentation bad?

4. Effective Presentations Create and Engage the audience’s curiosity Entertain! Educate Inform listeners Move the audience to action

5. Meeting Expectations Be Enthusiastic Be Knowledgeable Be Energetic Engage your Audience – Ask Questions

6. Who Is Your Audience?

7. WIIFM

8. Who Is Your Audience? Demographics Biases / Sacred Cows Venue / Time What is THEIR interest in YOUR topic? What’s the end game?

9. Analyze Your Audience What is their perception of you and your organization? What are their questions likely to be? What is personally at stake for them? How much detail do they need?

10. Producing Your Story

11. Prepare Your Topic Be an expert Keep content and sources fresh Emphasize relevance (WIIFM)

12. Prepare Your Topic Avoid being Captain Obvious Write it out / Outline Rehearse Anticipate questions

13. Performance Tips

14. Slide Presentation Tips Podium Panic Body Language Beginnings and Endings Questions & Answers

15. Slide Presentation Tips Use a Consistent Template Introduction Slide and Ending Slide Use art/graphics sparingly Contact Information

16. Slide Creation Big / Simple / Clear Use large type for visibility Keep bullets to 5 points or less Choose sensible backgrounds

17. Slide Creation Big / Simple / Clear Use large type for visibility Keep bullets to 5 points or less Choose sensible backgrounds

18. Big / Simple / Clear Use large type for visibility Keep bullets to 5 points or less Choose sensible backgrounds Slide Creation

19. Arial / Helvetica / News Gothic Avoid overuse of shadow and red Minimize animations and transitions

20. Podium Panic For some people, the thought of giving a presentation is more frightening than falling off a cliff, financial difficulties, snakes and even death.

21. Dealing with Podium Panic Be Yourself Be Prepared Get off to a comfortable start Nervousness is usually invisible Audiences are forgiving

22. Dealing with Podium Panic Find a Friendly Face or Two Interact with Balance Personalize the Experience Keep Focused on the Path

23. Body Language Dress Appropriately Get rid of your pocket goodies Don’t be a statue Eye Contact

24. Body Language (No No’s) Don’t lean on the podium Don’t sway in place Don’t be immobile Don’t read the slides Don’t bite your nails

25. Body Language (No No’s) Don’t hold a pen or marker Don’t cross your arms Don’t chew gum or candy Don’t shuffle notes or cards Don’t crack your knuckles

26. Body Language (DO’s) Keep Relaxed and informal Maintain an Open Posture Use emotion and inflection Move around naturally Smile and enjoy yourself

27. Beginnings and Endings Introduction is the most important Engage your audience from the start State clear objectives/expectations Engaging Questions The Opening

28. Beginnings and Endings State original expectations Present a Summary What do you want the audience to do? Leave 5-10 min for Q&A The Ending

29. Questions & Answers Opportunity to reinforce presentation Keep answers broad and brief Avoid negativity Repeat question if appropriate Clarify the question

30. NEVER argue with a member of the audience. THE RULE

31. What Did We Learn Today? How to set proper expectations Analyzing the Audience Producing your Story Performance Tips Q&A

32. Questions & Answers Lion Korky Kathman Communications Chair Coppell Lions Club kkathman@verizon.net