1. IT’S TIME TO MAKE A DIFFERENCE: THE NATIONAL DIALOGUE: AN MIAW OPPORTUNITY Katrina Gay, National Director of Communications kgay@nami.org Bob Carolla, Director of Media Relations bobc@nami.org July 23, 2013

2. www.nami.org/miaw

3. MIAW Survey – April 2013 200 NAMI Leaders MIAW Activities Speaker Events or Series60% Health Fairs45% IOOV Presentations40% Feature stories in local media40% Facebook and social media40% Mayor proclamations25% Library displays and donations25% Faith-oriented event25% Movie event25%

4. Advice for other NAMI leaders Start early (3-6 months) Make it a priority Listen to new ideas Share work by committee Work with neighboring affiliates Include other community leaders and group Focus outreach and publicity outside the mental health community Events can be held a week or two before—or after—as leverage

5. Competetion Breast Cancer Awareness Month Domestic Violence Awareness Month National Book Month National Carry a Tune Week National Customer Service Week Fire Prevention Week National Metric Week National Newspaper Week National Work from Home Week Associated with organizations. Depend on grassroots activities

6. National Dialogue on Mental Health www.mentalhealth.gov www.mentalhealth.gov Launched at White House Conference on Mental Health, June 3, 2013 Once in a life time opportunity for NAMI? Leverage for MIAW Grassroots dialogues Involves other beyond the mental health community Youth-focused

7. Creating Community Solutions Deliberative Democracy Model

8. Partners Include NAMI National 4-H National Panhellenic Conference North American Intrafraternity Council YWCA United Way

9. MIAW Synergy? Help organize National Dialogue event or connect more traditional MIAW activities to National Dialogue themes Examples September 25Arizona (Flagstaff, Mesa, Sedona, Tucson) October 6-9Alexandria, Virginia

10. Tools and Resources CreatingCommunitySolutions.org technical assistance Facilitators Partners Planning Guide, Discussion Guide Social Media Guide More

11. Questions or Comments?