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Published byMyrtle Pitts Modified over 9 years ago
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MIS 304 Professor Fang Fang Group #4 Gerardo Cabral | Josh Bond | Joseph Zoller Ryan Canonizado | Mike Dixon STARTING A NEW E-COMMERCE
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Introduction Electronic Commerce, or commonly known as E-Commerce or eCommerce, consist of the buying and selling of products and services over electronic systems such as the Internet and other computer networks.
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Types of E-Commerce Business-to-Consumer (B2C) Business-to-Business (B2B) Business-to- Administration (B2A)
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Business-to-Consumer (B2C) Advantages Stress free buying Secure and confidential transactions Convenient methods of paying Quick process and delivery Disadvantages Quality of website
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Business-to-Business (B2B) Advantages Inventory manageability Speed of computing invoices Disadvantage Security breach
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Business-to-Administration (B2A) Advantages Effective communication with organizations and government Disadvantage Security Breach
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Other types of E-Commerce Consumer-to-Consumer (C2C) Example: Craigslist.com Consumer-to-Business (C2B) Example: Priceline.com Consumer-to-Administration Example: Consumer directly paying taxes to government
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HARDWARE COMPONENTS
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3 Tier Architecture
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Server Most important hardware when dealing with a web site 3 different options for a business owner to choose from
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Renting a Server Can rent a virtual machine or space on a public server Less expensive Company takes care of maintenance
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Owning a Personal Server Extremely expensive Most control and flexibility
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SOFTWARE COMPONENTS
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E-Commerce Software Know your customer Merchant vs. nonmerchant Auctions, clearinghouses, exclusive access Only the necessities
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GoEmerchant Unlimited bandwidth Product variation Bulk uploading Technical support Easy to use $59.95/month
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3D cart No programming/graphic skills necessary Marketing aids Feature products & gift certificates Growth tracking $20-$100/month
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Magentocommerce Marketing promotions Easy checkout/shipping Collects & analyze data Open source Free!
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E-COMMERCE TRENDS
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Interactive Customer reviews JumpGauge
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Social Networking MySpace, Facebook, etc. Advertisements
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Real-Time Product availability Ebay Twitter Cutlery and More, Amazon
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Mobile Applications Custom websites Amazon mp3 iPhone iTunes Starbucks
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E-COMMERCE SUCCESS
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Ecommerce Success Three major successful online companies Amazon EBay Google
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Amazon Slow and steady growth Expanded product selection Review and Recommendation Amazon Web Services
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Ebay First large online auction house Seller Ratings Can sell pretty much everything PayPal
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Google Advertising Pros & Cons Major products Search Engine Web Mail Virtual Globe Privacy
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QUESTIONS?
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