1. Increasing recycling through local communications fund Welcome to WRAP’s webinar Increasing recycling through local communications fund Presenter: Jackie Bailey Questions via ‘chat’ to: Alice Harlock

2. About the fund The fund aims to support the delivery of local recycling communication campaigns Recycle Now strategy supports the 50% recycling target Refreshed Recycle Now template materials Item-specific materials Focus on recycling around the home

3. About the fund The fund applies to projects in England only, with the exception of London Resource London: 07827 896150 £30,000 to £50,000 per project

4. Working with partners You must have a partner in place before applying No partner? Email: commsprojects@wrap.org.ukcommsprojects@wrap.org.uk 50% match funding per application

5. Service requirements 30,000 households kerbside collections recycling rate must fall below 42.8% compliant with the separate collections regulations dry recycling or food waste recycling projects if food, it must be collected separately from garden waste tie in with quarterly platforms

6. Communications materials Must use the refreshed Recycle Now materials

7. Projects in scope for potential funding New or extensions to existing communication Radio adverts, local press coverage, social media, video production Posters and bus backs Roadshow events Additional staff resources associated with delivery Some flexibility for retailers/brands Funding must be spent by 31 March 2016 Communications that complement service changes or increase tonnage from existing schemes

8. Projects out of scope Costs or overheads for existing staff for Business as Usual activities (BAU) Projects focussing on significant numbers of flats Capital expenditure Day-to-day running costs Items or services paid for prior to agreement Activities already planned and budget allocated including staff resources Projects outside England and in London Projects that will be delivered after 31 March 2016 with the exception of glass and metal Projects not able to provide the specified monitoring data for evaluation

9. Quarterly platforms Plastics – Autumn 2015 Paper and card – Winter 2015 Metal and glass – Spring 2016 Food – Summer 2016 Tie in with at least one platform Food is an exception

10. Monitoring and evaluation Data monitoring and evaluation Report back to WRAP 4 months after the end date of the campaign. Final report

11. Application process Application form and guidance document: www.wrap.org.uk/commsfund Deadline for applications is 5pm Friday 31 July 2015. Please send to: Commsprojects@wrap.org.ukCommsprojects@wrap.org.uk Notification mid August

12. Questions and answers Thank you for listening We will now address the questions you’ve submitted