2. Manufacturing & Exporting “ Business Development Opportunities for ITE’s” Presentation to SITE BC By Craig Williams, P. Eng Vice-President BC Division Canadian Manufacturers & Exporters (CME) January 10, 2008

3. Canadian, born in Vancouver P. Eng, Mechanical Engineer (UBC ‘74) Varied career !!?? R&D, design, consulting engineering, project mgt, construction, sales, general management, advanced manufacturing, small hi-tech electronics 70% away from Vancouver 100% export oriented Expatriate … for ~11 years : Turkey, USA, Australia, Netherlands Associations & Community Involvement: APEBC, VIATEC, CME, Premier’s IAC, CCCA, hobbies, children’s events, charities Recruited many ITE’s

4. My Career … over 30+ years ‘74 … R&D/plant engineer … Vancouver & Port Alberni ‘79 … consulting engineer & construction management … Vancouver & Turkey ‘84 … VP, equipment/construction firm … USA & Vancouver ‘88 … VP, global engineering firm … Australia & Vancouver ‘93 … President, global machine component manufacturing firm … Holland, Finland, Sweden, Belgium, France ‘97 … CEO, aquaculture technology firm … Nanaimo ‘00 … CEO, heavy industrial equipment manufacturing firm … Victoria, Salmon Arm … with operations in USA, Europe, Australia, NZ, Chile ‘04 … President, remote automated environmental monitoring technologies … Victoria ‘08 … VP, Canadian Manufacturers & Exporters, BC Division

5. Canadian Manufacturers & Exporters CME is a results-oriented, member- driven organization, established in 1872 with a presence in every province. Delivers programs to members via: – Facilitation & networking – Advocacy with Government – Communications about important issues impacting the sector – Education for manager and employees … eg. Lean, benchmarking best practises

6. Manufacturing in Canada Short Term Challenges Long Term Opportunities Jayson Myers President Canadian Manufacturers & Exporters November 26 th, 2008

7. Is Manufacturing & Exporting important to Canada? Single largest business sector in Canada … brings together manufacturers and exporters from every industrial sector; small, medium and large Manufacturing directly accounts for 20% of Canada’s GDP – 12% in BC. Every $1 of manufacturing output generates more than $3.00 in total economic activity – largest economic multiplier $600 billion in annual manufacturing sales across Canada, more than $40 billion in BC Canadian manufacturers: – Employ 2 million Canadians with wage levels 25% above national average – 200,000 in BC – Account for 67% of Canada’s goods & services exports – Account for 75% of private sector R&D

8. Jobs Depend on Manufacturing!

9. The Perfect Storm! Canadian $ volatility – Over 50% increase since January 2002 … and back down to almost $0.85 recently!! Volatile energy & commodity costs – Oil at $145+/barrel, now in the $40/barrel range!! Skills Shortages – Less of a concern now, but will be a significant issue in the long term Stronger International Competition – Low cost competition … downward pressure on prices – Need to escape the commoditization trap Recession in key US markets and overseas – Housing, automotive, consumer, equipment … many plant closures – Significant market uncertainty Currency & credit market problems – Tighter credit conditions – in the US & Canada, and for export – Volatile currencies

10. The BC Economy … courtesy of Jock Finlayson Business Council of BC December 2008

11. Canadian Economy – Growth Expectations Downshift (private sector consensus) Source: Department of Finance. 10

12. BC Economic Forecast (annual % change unless noted; as of Dec 1/08) Source: Statistics Canada and Business Council of British Columbia. actualforecast 2007200820092010 Real GDP 3.11.20.42.6 Nominal GDP 5.53.50.65.5 Employment 3.22.2-0.71.3 Retail sales 7.02.10.75.0 Housing starts (units) 39,20035,80024,00026,000 11

13. Responding to the challenge … how can you assist/benefit? Global markets = Global competition … find your niche! Competitors, partners, suppliers & customers from around the world Global access to knowledge & new technologies Accelerating pace of technological change … innovation, R&D, product development New market development … in Canada and overseas Competitiveness/productivity … reduce waste and create customer value through Lean manufacturing Achieving results through people … skills upgrading, teamwork, ideas

14. Specific Lessons learned from CME’s EMAP program English communications … speaking and writing Resumes – Keep it short and concise … with a powerful covering letter! – Know the employer’s business/markets/products … review corporate website, etc – Custom design your resume to match job requirements with your skills/experience … what benefits do you bring to an employer? Interviews – How to present yourself … attire/appearance, punctual, well prepared, relaxed – Attitude … respectful, non-argumentative, non-sexist, non-hierarchal, non- discriminatory, sense of humour – Understand what the employer is looking for … and position your skills/experience – Listen carefully … “Two ears, one mouth” – How to answer questions … “describe situation, action taken, results achieved” – Trusted references & education – Involvement in outside activities … community, clubs, hobbies Customs and cultural norms of the workplace – Canadian workplace basics, organizational structure and roles/responsibilities – Interpersonal communications, working in teams – no gift-giving Computer/software skills

15. Craig’s Lessons Learned … for ITE’s Round out your technical education with “soft skills” … continuous ongoing education – marketing, sales, public speaking (Toastmasters), law, writing, etc. Review business, trade, local papers Look for good volunteer/intern opportunities … work, profession or community Participate in networking activities … get out of your “comfort zone” Demonstrate good problem solving/decision making skills Be prepared to accept entry level jobs … to prove yourself Don’t worry about wages initially … if you’re good, you’ll be taken care of Be prepared to work outside of metro Vancouver … to establish your credentials Be flexible and keep your options open: “if at first you don’t succeed … try, try again!” Balance your work and personal life Have fun!

16. Questions?? Contact Jacqueline deRaadt (CME’s EMAP program representative) for more detailed information