1. Selling the MTA Sales Academy Brent Johnson – Oct 17, 2012

2. Agenda

3. Technology skills needed—now! 1 CompTIA, Employer Perceptions of IT Training and Certification, January 2011 2 IDC Economic Impact Study, Global, 2009 3 CompTIA, State of the Skills Gap, February 2012 4 U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, March 2011

4. Own the certification experience end to end MCSM MCSE MCSA MCSD MTA MTA is an optional starting point for candidates not ready to start with MCSA Creates a beginner-to-expert Microsoft- branded certification and skills learning path

5.  Opens new pipeline for foundation-level training  Widens pipeline for high-level Microsoft training  Lowers operations costs  Offers bundling options  349: Windows Operating System Fundamentals 349: Windows Operating System Fundamentals  365: Windows Server Administration Fundamentals 365: Windows Server Administration Fundamentals  366: Networking Fundamentals 366: Networking Fundamentals  367: Security Fundamentals 367: Security Fundamentals  361: Software Development Fundamentals 361: Software Development Fundamentals  362: Windows Development Fundamentals 362: Windows Development Fundamentals  363: Web Development Fundamentals 363: Web Development Fundamentals  372: Microsoft.NET Fundamentals 372: Microsoft.NET Fundamentals  375: HTML5 Application Development Fundamentals 375: HTML5 Application Development Fundamentals MTA Master Expert MCSA

6. MTA—It’s your opportunity

7. Rethink your customer for MTA opportunities Post academic Needs entry-level tech training Becomes confident with each new success Wants to build new skills Recognizes Microsoft brand strength Needs to quickly gain new skills Concerned about job relevance Eligible for funding Employed non-IT worker Knows that better understanding technology makes him more valuable and effective

8. Complete exam portfolio ready to take to market Delivered by Prometric 75-minute seat time $115 USD MTA training available

9. MTA: the route of many paths Certification destinations MOS Master Microsoft Office 2010 Elective Exam 884: Outlook 885: Access 886: SharePoint 853: OneNote 851: Office 365 883 Microsoft PowerPoint MOS Expert Microsoft PowerPoint 887 or 888 Microsoft Word (Expert) or Microsoft Excel (Expert) MOS Specialist Selected program Core Exam 881: Word 882: Excel 883: PowerPoint 884: Outlook 885: Access 886: SharePoint 853: OneNote 891: Office 365  Business MCSA Windows 8 688 Managing and Maintaining Windows 8 687 Configuring Windows 8 MTA 345: Windows OS Fundamentals 365: Windows Server Administration Fundamentals 366: Networking Fundamentals 367: Security Fundamentals  Client MCSE Desktop Infrastructure MCSE Server Infrastructure MCSE Private Cloud 416 Implementing Desktop Application Environments 414 Implementing an Advanced Server Architecture 247 Configuring and Deploying a Private Cloud with System Center 2012 415 Implementing a Desktop Infrastructure 413 Designing and Implementing a Server Infrastructure 246 Monitoring and Operating a Private Cloud with System Center 2012 MCSA Windows Server 2012 412 Configuring Advanced Windows Server 2012 Services 411 Administering Windows Server 2012 410 Installing and Configuring Windows Server 2012 MTA 345: Windows OS Fundamentals 365: Windows Server Administration Fundamentals 366: Networking Fundamentals 367: Security Fundamentals  Server MCSE Data Platform MCSE Business Intelligence 467 Designing Business Intelligence Solutions with Microsoft SQL Server 2012 466 Implementing Data Models and Reports with SQL Server 2012 465 Designing Database Solutions for Microsoft SQL Server 2012 464 Developing Microsoft SQL Server 2012 Databases MCSA Microsoft SQL Server 2012 463 Implementing a Data Warehouse with Microsoft SQL Server 2012 462 Administering Microsoft SQL Server 2012 Database MTA 364: Database Fundamentals  Database MCSD Windows Store Apps–C# MCSD Windows Store Apps–HTML5 MCSD Web Apps 485 Advanced Windows Store App Development using C# 484 Essentials of Developing Windows Store Apps using C# 483 Programming in C# 480 Programming in HTML5 with JavaScript and CS53 481 Essentials of Developing Windows Store Apps using HTML5 and JavaScript 482 Advanced Windows Store App Development using HTML5 and JavaScript 486 Developing ASP.NET 4.5 MVC Web Applications 482 Advanced Windows Store App Development using HTML5 and JavaScript MTA 361: Software Development Fundamentals 362: Windows Development Fundamentals 363: Web Development Fundamentals 372:.Net Fundamentals 375: HTML5 Application Development Fundamentals  Development

10. Certification Path for Server: MTA IT Infrastructure EXAMPL E

11. Certification Path for Server  Install and Configure Servers  Configure Server Roles and Features  Configure Hyper-V  Deploy and Configure Core Network Services  Install and Administer Active Directory  Create and Manage Group Policy  Deploy, Manage, and Maintain Servers  Configure File and Print Services  Configure Network Services & Access  Configure a Network Policy Server Infrastructure  Configure and Manage Active Directory  Configure and Manage Group Policy  Configure and Manage High Availability  Configure File and Storage Solutions  Implement Business Continuity and Disaster Recovery  Configure Network Services  Configure the Active Directory Structure  Configure Identity and Access Solutions Passing all three exams is required to achieve MCSA certification

12. Training content with proven success

13. Key go-to-market strategies

14. Competing with MTA

15. Next steps