2. Integration Platform Amlan Debnath VP Integration Products

3. Oracle Application Server is a single platform for all of your integration challenges It provides application-to-application, business-to- business, business process management, data integration, and Web services integration. With Oracle Application Server Integration, you can connect disparate information sources to seamlessly exchange data, streamline business processes, and collaborate with your partners.

4. Agenda  Business Opportunity  Oracle‘s Unique Value Proposition  Integration Opportunity for the ISV  Oracle‘s offering  Next Steps

5. Business Opportunity  Integration is a Key part of IT Strategy  Integration Spending going up  Component Plug-n-Play capability – Standards based interface – Standards based Definition  Solutions vs. Do-it-Yourself  Model Driven Portable Solutions

6. Oracle’s Solution  Only vendor with all pieces to the puzzle – Grid Infrastructure, Database, AppServer, Applications  Built on Open Standards  Compatible with Competing Products  Designed for embedding and Portability

7. Home Grown Applications Integration Customers Application Servers, Shopping Carts, Website Enterprise Applications SAP, PeopleSoft, Siebel, JD Edwards, Vertical Solutions Mainframe MQ Series, Cobol, IMS, CICS, VSAM Data Stores Databases, Files, Object Repositories Middleware MQ Series, TIBCO, JMS, MSMQ, Tuxedo Partners RosettaNet, EDI, ebXML UCCNet, Custom XML Inside the Enterprise And Outside Integration Services

8. Patterns of Integration UI Integration Partner Integration B2B Process Integration BPM Data Integration A2A Data aggregation at the presentation level Data synchronization between Applications One of the systems is outside the firewall. Advanced security and reliability. Integration through a multi-step, (long- running), process flow Business Activity Monitoring BAM

9. Integration Services  Connect, Transform, Orchestrate, Monitor  Data Integration  Application to Application (A2A)  Business to Business (B2B)  Business Process Management (BPM)  WebServices Integration (BPEL/BPM)  Business Activity Monitoring (BAM)

10. Simple Scenario Mainframe MQ Series, Cobol, IMS, CICS, VSAM Adapter Enterprise Applications SAP, PeopleSoft, Siebel, JD Edwards, Vertical Applications Adapter Routing and Distribution MQ Series, AQ, JMS, MSMQ, Tuxedo Transform Correlate Validate Propagate Customer Data Change

11. Connectivity Service Mainframe MQ Series, Cobol, IMS, CICS, VSAM Interactions Publish Subscribe Request Reply Adapter Proprietary Interface API, Agent, RFC Standard Interface JCA, Web Service, JDBC Takes a standard request and converts it to a proprietary request. Supports various interactions.

12. Data Management Services Transform Route Validate Transform data from one format to another, validate incoming data, correlate data Transform from Mainframe ‘ shipped ’ schema to common ‘ shipped ’ schema Determine Routing rule based on rule or content Correlate Optionally determine if shipped order is new or part of another shipment Validate based on schema and other rules

13. A2A: InterConnect Routing and Distribution MQ Series, AQ, JMS, MSMQ, Tuxedo Transform Correlate Validate Transform Validate Partners RosettaNet, EDI, ebXML UCCNet, Custom XML Enterprise Applications SAP, PeopleSoft, Siebel, JD Edwards, Vertical Applications

14. E-Business Suite Adapter Better Faster Saves Money Saves Money Intuitive integration to Oracle by Oracle Support for all EBS 11i modules Leverages proven technology, over 100 EBS customers Intuitive integration to Oracle by Oracle Support for all EBS 11i modules Leverages proven technology, over 100 EBS customers Pre-built interfaces to speed implementation Rapid, wizard-driven modeling Pre-built interfaces to speed implementation Rapid, wizard-driven modeling Re-use existing skill-sets, reduce training cycles Single-vendor : solution, negotiation, escalation… More functionality, lower TCO Re-use existing skill-sets, reduce training cycles Single-vendor : solution, negotiation, escalation… More functionality, lower TCO

15. BPM: BPEL Process Manager PortalSAPMQ SeriesDatabase Process Integration BeforeProcess Integration After Adapters PortalSAPMQ SeriesDatabase Web Services or WSIF Binding Framework Complex Code Errors Hardwired Monolithic Vendor Lock-in Expensive Simplistic Choice #1 Build your Own Choice #2 Traditional EAI Industry Standard Rich Process Semantics First Class Citizen of the J2EE platform Open and Extensible Choice #3 BPEL Business Processes

16. B2B: PartnerConnect Flexible B2B engine. Supports Industry and Custom Protocols - RosettaNet, EDI, UCCNet, AS2, HIPPA, HL7, FTP, SMTP, Files. Can act as a Hub. Partners RosettaNet, EDI, ebXML UCCNet, Custom XML Enterprise RosettaNet, EDI, ebXML UCCNet, Custom XML Partners RosettaNet, EDI, ebXML UCCNet, Custom XML

17. BAM Product Architecture Monitor Framework PC Monitor ERP/CRM Monitor OracleAS Monitor Scenario Modeler Auto generate Dashboard Portals from Scenarios Metrics EngineKPI Engine Document Correlation Engine Events BAM Repository Dashboard Engine Precompute UI for Metrics & KPIs

18. Dashboards: KPI Performance

19. Oracle Solutions UI Integration Portal+Adapters B2B Integration PartnerConnect Process Integration BPEL PM Data Integration InterConnect JCA 1.0 Adapters Proven Product with 100 ’ s of Customers. Very high performance Flexible B2B Support. RosettaNet, EDI. Customers in Production BPEL and WebServices support. Customers in Production. High performance. Business Activity Monitoring BAM

20. Integration Customers 11i to Self-Service Apps11i to Self-Service Apps Integration crucial for RedHat business modelIntegration crucial for RedHat business model 11i A2A Global 220, owns 90% of European tourism marketGlobal 220, owns 90% of European tourism market 11i to SAP (iProcurement)11i to SAP (iProcurement) 11i A2A Mainframe Enablement Leading Insurer (Global 57)Leading Insurer (Global 57) Mainframe Apps Integration (MQSeries Adapter)Mainframe Apps Integration (MQSeries Adapter) RosettaNet B2B Fabless semiconductor companyFabless semiconductor company Advanced supply chain planning across trading partnersAdvanced supply chain planning across trading partners $51B Healthcare Services Provider (Global 53)$51B Healthcare Services Provider (Global 53) 11i to Peoplesoft + 9 other Apps11i to Peoplesoft + 9 other Apps 11i A2A

21. BPEL Customers European Space Agency Offer a portal for chaining various geospatial services Competition: BEA WLI British American Tobacco Order Management Dashboard Competition: SAP NetWeaver, Intalio Belgacom DSL Provisioning Enterra/SAIC/NASA Confidential. Policy Studies/State of Colorado Medicare eligibility determination and enrollment. Competition: BEA WLI

22. Integration Opportunities for the ISV  Embed – Use Oracle components inside product  Extend – Provide Connectivity to Oracle Applications – Provide Connectivity to other Partners  Build – Solutions using Oracle Components  Leverage – Provide vertical market expertise to Oracle Applications through Integration

23. Oracle’s Offering  Oracle PartnerNetwork  Partner becomes a part of SCP (Strategic Customer Program) – Training – Architectural Support – Beta Participation  Joint Go-To-Market

24. Next Steps  Visit our RoundTable Wednesday at 11 am  Not already a partner? Join at http://partner.oracle.com http://partner.oracle.com  Enroll in the Application Server Product Focus for access to software, training and tools  Register in your application in Solution Catalog