1. Fair Trade Better deal for third-world producers. Better quality for consumers.

2. Introduction  90% of world‘s cocoa in small farms  Most of the farmers have never tasted a single chocolate bar in their lives!

3. Large companies don‘t help much  Farmers are forced to sell their goods for very low prices  They have no choice  Leads to bribery and organized crime

4. How to break the cycle?  Fair Trade is general term for an idea of ethical and rational business  Fair Trade cleans up relationships between producer and consumer  Fair Trade is no charity – it just provides producers with appropriate wages  Fair Trade means top quality food and goods from known sources

5. Fair Trade  Everyone can contribute to improve living conditions of actual producers  Environment impact  Fair trade is ecological  Fair trade eatables are BIO products  No slaves, no children forced to work

6. Fair trade goods AAAA range of fair trade products, including crafts, fashions, foods (such as chocolate, honey, bananas and other fruit), beverages (tea, coffee, fruit juice), paper and cards are available. PPPProducts are sold through an extensive network of small retailers and many big supermarkets have a token few products available for purchase.  M M M Mail-order companies exist all over the world, from small specialist grocers to new on-line suppliers.  Y Y Y You can also check out the legendary Starbucks for a token sample of fair trade coffee. BBC News

7. Economic view „Every business transaction is a challenge to see that both parties come out fairly.“ Adam Smith, The Theory of Moral Sentiments (1759)

8. Free trade and market failure  Is international trade with agriculture product really free?  What about price of goods on this market?  Comparation of situation in agriculture between developing coutries and those developed ( especially EU, USA or Japan)

9. Conclusion  Is it possible that Fair Trade could improve the world „free“ market?

10. Some interesting facts  In Kenya capital town Nairobi supermarkets is available an Irish butter for lower price, then their own.  The subsidies for one cow in EU are equal to two year wages of average agrarian in countries of Third world.  From 1,75 Pounds paid for cappuccino in London café, the farmer in Columbia get about 0,05 Pound.

11. What is Fair Trade about?  According to the 2005 FTF Trends Report, alternative traders who are members of the Fair Trade Federation commit to advancing the following: 1.Opportunities for economically disadvantaged producers. 2.Gender equity. 3.Transparency and accountability. 4.Capacity building. 5.Payment of a fair price. 6.Healthy working conditions. 7.Environmental sustainability. 8.Promotion of Fair Trade principles. www.fairtraderesources.org

12. World Fair Trade Day  May 13th – International Fair Trade Day

13. Links for further reading  www.fairtrade.cz www.fairtrade.cz  www.fairtraderesources.org www.fairtraderesources.org  www.jedensvet.org www.jedensvet.org  en.wikipedia.org/wiki/Fair_Trade en.wikipedia.org/wiki/Fair_Trade  Thank you, have a fair day…