1. Aggradator ® Dating Aggregator App

2. My name is Christine Bernstein
My name is Christine Bernstein. I am in charge of Marketing and am here with my colleagues from the IT department in charge of creating and providing technical support for this App.
The Aggradator ® works with existing online dating sites by simplifying sign up, matching and communication for the user who wants to use multiple dating sites.
Introduction

3. Overall Financial Forecast Online Dating Sites
Two billion dollar industry currently
3900 dating sites in 2014, 100 more expected in the next four years
Dating sites have grown 3.5% yearly since 2008
Growth is projected to continue for the next five years due to:
Targeted Marketing
Changing Demographics
Acceptance of Online Dating
Overall Financial Forecast Online Dating Sites

4. Overall Financial Forecast Mobile Apps for Dating
Mobile dating Apps generated $1 Billion in 2011 with expected revenue 2016 $2.3 Billion with 1.3 Billion Users
Forecasts show mobile dating users will double in the next 5 years
A 2014 survey done by eHarmony showed that half their users accessed their program by smartphone
By % of the population will own smartphones up from 46% in 2012.
Users check sites on mobile apps an average of 6-12 x’s a day
The fastest growing dating site in the past three years, Tinder is a mobile app
Two of the largest sites, Match.com and Tinder have coupled with Apple and Android
Makers to offer their products on Apple watches and Android Wear
Overall Financial Forecast Mobile Apps for Dating

5. Of the 19,000 marriages, one third met online in 2012
In % of Americans were single, 47% are today
In % of Americans had broadband access, 70% do today
1 in 10 Americans have used online dating or an online dating app
66% have dated someone as a result of using online dating
23% have met a partner or spouse as a result
40 million people currently use online dating sites
The average time spent on dating sites is 1-3 hours a day
Online Dating Facts

6. Problems Users Have With Online Dating Sites
Fake Profiles
Rejection or No Replies to s
Time Consuming
Safety Concerns
Writing of Profiles – 1 in 5 have others write for them
Time to Upload Photos or Bad Photos or Too Little Photos
Multiple sites, same people
Problems Users Have With Online Dating Sites

7. What We Have Learned From Tinder
Niche markets have experienced highest growth
People do not like the hassle of too long a sign up process
18-24 year old market (Millennials) want instant gratification
Low cost to join with high potential reward is appealing
With Tinder, attraction is first then more intimate details gained – with other sites, it is the opposite which is not the natural way people meet
Tinder adding Instagram photos to profiles automatically
Geo targeting works
Ease of use is important – other sites now use “swipe” technology
Blinding people to rejection leaves people with self-esteem intact
What We Have Learned From Tinder

8. Aggradator ® Using a variety of research methodologies, we have identified how to make our product unique, useful and attractive to online dating users
Mobile Technology with Ability to Aggregate Data from up to 10 Customized Sites
Creates Profiles from “Real Time” Data & Matchmaking
Background Checking Technology
Facial Recognition Technology
Aggradator® Features

9. Marketing Benefits for Customers
One App to Access Multiple Sites
One App to Post to Multiple Sites
Help With Profile Writing Using “Real Time” Technology
Writing
Return of Matches that are interested only
Facial Recognition Technology to Retrieve Profile Photos
Facial Recognition Technology to Determine Your Interests
Facial Recognition Technology to Find Matches & Return Photos From the Internet
HTTPS security
Flexible plans and pricing, FREE for one month
Background Checking
Marketing Benefits for Aggradator ®
Marketing Benefits for Customers

10. Benefits for Dating Sites
Benefits for Partnering with Aggradator ®
Use of our technology allows them not to have to update their own
Marketing will draw customers to them
Choice of Full Partner or Limited Partner
Background checking saves them legal fees
Benefits for Dating Sites

11. Our Strengths Profile Writing Based On Real Time Successful Profiles
Background Checking
Highly Advanced Facial Recognition Technology
Detects Clothing Brands
Photograph Backgrounds
Sentiment
Finds Like Photos of User & Matches on World Wide Web
Ability to Aggregate Data From Many Platforms
Profile Writing Based On Real Time Successful Profiles
Writing of s
Returning Only Interested Matches
Our Strengths

12. Key Benefits of Product or Service
Aggradator ® is worth investing in because online dating is gaining strength
At the same time, mobile users are growing
Mobile users check dating sites 6-12 times a day
Easy to use sites and niche sites are growing rapidly
Aggradator ®saves time and uses advanced technology
This product will save online dating providers legal fees and technology fee
The time to start this App is now in order to ride the mobile and dating waves
Key Benefits of Product or Service

13. Suggested First Steps For Marketing
Approach Large Dating Site Corporations that have more than one dating site for test
Either integrate with sites matching technologies or only use Facial Recognition Technology matching
Make use of industry connections
Co-marketing with these sites
Suggested First Steps For Marketing

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References