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The Patient Protection and Affordable Care Act Young Adult Outreach and Education
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Who Doesn’t Have Insurance? 19.8% of residents in Florida lack insurance 34.8% of 18-34 year olds in Florida lack insurance 15.7% of residents in the U.S. lack insurance 26.9% of 18-34 year olds in the US lack insurance
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Who are Young Invincibles?
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How does the ACA affect young adults Young adult outreach Overview
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ACA was signed into law March 23, 2010 Could cover as many as 17 million previously uninsured young Americans Reforms insurance market Phased in from 2010-2014 What is the ACA? 2012 2010 2014
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ACA Provisions Already in Effect that Help Young Adults
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Under 26 can stay on parent’s plan Under 19 – no denial for pre-existing conditions Free Preventive Care – no co-pays on screenings and check-ups Must spend 80 or 85% of premiums on health care (depending on plan) What’s Already in Effect? 2012 2010 2014
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Student Health Plans Women’s Health Contraception Community Health Centers Most Recent Changes 2012 2010 2014
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Previously limited regulations Now subject to standardized ACA requirements Must include preventive care benefits 80/20 Ratio by 2014 Student Health Plans
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Women’s Health Benefits Well-women visits Support for breastfeeding Domestic violence screening and counseling Mammograms and cancer screenings
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Contraception As of Aug 2012, new health insurance plans must cover contraception with no co-pay Most plans saw change in Jan 2013 Religious institutions exempt Religiously-affiliated institutions get 1 year delay After Aug 2013, employees and students get coverage directly from insurance companies
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Currently 8,000 CHCs provide care to 20 million individuals In June 2012 grants went to 219 community health centers around the country Increased number of patients served by 1.25 million Growth of Community Health Centers (CHCs)
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What Changes Will Come in 2014?
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Medicaid Expansion Subsidies Exchanges/Marketplaces Individual Mandate Changes to Come 2012 2010 2014
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Currently eligible: Low income families with children Children under 19 Pregnant women Non-citizens with medical emergencies Aged and/or disabled individuals not currently receiving Supplemental Security Income (SSI) Eligible in 2014: EVERYONE ≤133% of FPL States can decide whether to expand Florida and Medicaid
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Potential Benefit to Young Adults in Florida Young Adult 18-34 Population
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Those making 133-400 % of the federal poverty level (FPL) will qualify for subsidies (tax credits) to buy insurance on the exchange 133% of FPL for 1 person is $14,900 400% of FPL for 1 person is $44,000 Subsidies/Tax Credits
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How Much of a Subsidy? FPLIncomePremiumTax CreditActual Cost 133%$1,275$283$244$39 250%$2,397$283$90$193 Four tiers of plans – Bronze, Silver, Gold, and Platinum Subsidies are calculated based on Silver plan Individuals can use subsidy for any plan
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Shop for insurance Each state is different State-based exchange Federally-facilitated exchanges (FFEs) Partnerships Subsidies applied directly Ex-cha-cha-cha-Changes
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Exchanges in the States Florida has defaulted to a Federally Facilitated Exchange. Governor Rick Scott and the Legislature will decide this Spring if Medicaid coverage will be expanded. Picture Source: Kaiser Family Foundation
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How many young people in Florida could get benefits? Uninsured 18-34 year olds in Florida
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Other important parts of the ACA Picture Source: http://wymancenter.org/the-importance-of-bulking-up-the-muscle-of-perseverance/ Catastrophic plans Available on exchange, no subsidies apply Marketed to the young Targets those with financial hardship No Annual Limits in 2014 (already phasing out) Tax Credit for employers (already started)
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Individuals must have qualifying health insurance If not, penalties $95 the first year Rises in 2016 Could be $695 or higher Exemptions Individual Mandate and Penalties Picture Source: http://thepinkleague.com/2012/08/30/so-whats-the-lowdown-the-basics-of-football-part-2/
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Jessica, 19 years old Part-time student, part-time job $10,000/year before taxes ~ 87% of poverty Without Medicaid expansion, she doesn’t qualify for Medicaid and would not have health insurance
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Jeff, 21 years old Part-time student, full-time construction worker Earns $23,000/year Takes home: $1,438/month Total health premium: $283/month With tax credits he pays: $121/month
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Young adults have high rates of uninsurance The ACA has many provisions that help young adults Dependent Coverage Student Health Plans Contraception and Women’s Health Changes to come Expanded Medicaid Subsidies Exchanges Individual Mandate Overview: ACA and Young Adults
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Outreach and Education for Young Adults in Florida
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Health Care Outreach Mobile Technology Challenges and Messaging Social Media Navigators Timeline Overview
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Traditional Outreach Tabling Group presentations Hosting events New Outreach Strategies Health Care Outreach
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Mobile Website Text Message Services QR Codes Can be scanned and direct users to your website Your Healthcare Finder Find doctors in the area For Android and iPhoneAndroidiPhone Mobile Outreach
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Find doctors and Community Health Centers in your area Search by location with GPS or zip code Search by name or category Shows user ratings of doctors in the area Find a Doctor
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Explains how to find health insurance for different people (students, chronic conditions, buying your own plan) Explains the health care law Defines common health insurance terms Healthcare FAQ
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Who are we dealing With? http://www.amissingamerica.com/2010/10/03/don-draper-tony-soprano-and-the-lone-gunmans-midlife-crisis-4/
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Image-conscious Interested in self- improvement Sensitivity to cost and quality Messaging to Young Adults Photo credit: http://www.jonburg.com/future/2007/07/my-that-guy-in-.html This population is:
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Consumers want to hear from an independent, non- governmental organization Experts: Health clinics, Hospitals, and Doctors Family plays a key role in whether someone will enroll or not Moms are important What Gets Their Attention? http://praisephilly.com/2089660/kevin-durants-mother-says-her-son-will-go-down- in-history/
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One in five Americans reported using social media for health information in recent survey 50% of facebook users are in the 18-34 age group Social media connects users without access to health care to important health information Facebook: Create events, send news updates Using Social Media Picture Source: Wikimedia Commons
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Retweet is the Twitter version of email forwarding Text in bold is the name of the original tweeter You can now share tweets with important updates via email “Favorite” is similar to bookmarking your favorite tweets #Hashtags: Users can identify the content of the tweet. You can start a local or national conversation. Clicking the link will take you to another website. Links are often abbreviated to allow for more room in your tweet. Twitter Anatomy 101
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Followers can share public health updates by retweeting. Notify followers on where they can get access to care #Hashtags allow entire twitter universe to find your tweet Debunk health myths Friends remind their followers to stay healthy
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Clear up misinformation about ACA and link to other pages Share accurate public health information Using Social Media to Debunk Health Myths
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Balance being both fun and informative Using Facebook
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Going Viral
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Understanding Navigators and Assisters
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Navigators & Assisters Type of ExchangeNavigator In-Person Assistance Program State-Based ExchangeState runsOptional Partnership Exchange Fed. Govt. and state decide who runs ? Federally-Facilitated Exchange Fed. Govt. runs
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Jan – Oct 2013: Continue to educate young adults about ACA, coverage options, and upcoming Exchanges Oct 1 st, 2013 – March 31 st, 2014 Open enrollment for exchanges Ensure young adults are getting subsidies and Medicaid, if possible Timeline: What to Look For
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ACA is phasing in, will continue to this year Outreach and education Social media and mobile technology Messaging Big changes this year Like us on Facebook Follow us on Twitter Key Takeaways @YI_Care
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