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EXPAT MEDIA INTERNATIONAL & THE INTERNATIONAL INDIAN.

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Presentation on theme: "EXPAT MEDIA INTERNATIONAL & THE INTERNATIONAL INDIAN."— Presentation transcript:

1 EXPAT MEDIA INTERNATIONAL & THE INTERNATIONAL INDIAN

2 THE EXPAT GROUP The International Indian is the first of several magazine titles and media products that Expat Media International is developing. Expat Media International (EMI) is a subsidiary of the Expat Group. EMI is a unique joint venture with The International Indian

3 Est 1992: THE OLDEST AUTHORITATIVE MAGAZINE OF GULF INDIAN SOCIETY & HISTORY A Unique Concept of Diaspora Journalism! * (Publisher's figure) - BPA Worldwide Business Publication Audit. Membership Applied For February 2008. BPA Worldwide Accepted Application. THE INTERNATIONAL INDIAN

4 Society, Business, Art, Cinema, Dance NRI issues, Marriage & Parenting Health, Sex, Spirituality, Politics, Success Property & Investment, Trends, Travel Study Abroad, Going Back to India Diaspora features (international stories) THE INTERNATIONAL INDIAN EDITORIAL

5 TII’s INNOVATIVE SUBSCRIPTION PROMO… Creating the fastest growing subscriber base of any magazine in the region!

6 TII’s INNOVATIVE SUBSCRIPTION PROMO… Creating the fastest growing subscriber base of any magazine in the region!

7 Our clients include financial service providers, schools & universities, jewelers, builders & developers, life style providers and virtually all those who would like to reach the high net worth spending power NRIs OUR ADVERTISERS

8 THE BUSINESS MODEL TII has developed a resilient business model. The key concept of our magazine is based on: Community Proven Editorial Concept Focused, Targeted Demographics Audited Circulation Authentic Advertiser Benefits

9 TII’s EDITORIAL CONCEPT REGION INDIA DIASPORA Is there a Diaspora magazine out there that truly makes readers think?

10 ADVERTISER BENEFITS TII is the No. 1 magazine in the Middle East for the professional & business NRI community Unique, innovative & relevant editorial Proven track record since 1992 BPA audited circulation 30,000 fast growing. Quality production values Emotional reader involvement

11 TII penetrates an affluent, influential professional and business network TII’s wide reach & high quality offers superb branding for any business. TII is a classic magazine for a discerning, exclusive, international community. TII places advertisers on home ground making them part of the NRI community’s success story MORE BENEFITS!

12 MOTIVATED TERRITORY PARTNERS Responsible for a fixed circulation in each territory Direct overall circulation benefit with each new territory added Backed by admin, editorial and research Not dependent only on advertising sales Backed by first of its kind subscription promotion

13 MISSION STATEMENT THE INTERNATIONAL INDIAN TII’s local & global media strategy aims to ensure it is the No.1 magazine for the Indian Diaspora.

14 UK – 12,00,000 CHINA – 20,000 THAILAND - 85,000 SINGAPORE - 3,19,000 MALAYSIA - 16,65,000 AUSTRALIA - 1,90,000 NEW ZEALAND - 1,07,000 USA – 25,00,000 BAHRAIN - 2,90,000 KUWAIT - 5,50,000 INDIA SOUTH AFRICA – 1,15,000 QATAR- 4,19,096 THE INDIAN DIASPORA THE POTENTIAL IS LIMITLESS…

15 THANK YOU


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