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Published byFay Ward Modified over 9 years ago
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Mission Statement : Advocate cycling in the Los Angeles community with a sustainable and stylish bicycle. Los Angeles Bamboo Bicycles Film and Theatre Arts Charter High School
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Located in South Los Angeles Bamboo bicycles -Light weight, fast, stylish, and sustainable Non-profit business -Scholarships -Bicycle safety workshops -Promote bicycles and cycling lifestyle.
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First Los Angeles Bamboo Bicycle Shop Sustainable product Better-priced than competition Social Media & local promotion Built & sold at school
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Competition- Local: DTLA Bike Shop Direct Competition: Bamboo Bike Studio Advantages of L.A. Bamboo Bicycles- Only bamboo bicycle distributor within our area Eco-friendly Natural Sustainable Competition- Local: DTLA Bike Shop Direct Competition: Bamboo Bike Studio Advantages of L.A. Bamboo Bicycles- Only bamboo bicycle distributor within our area Eco-friendly Natural Sustainable
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“The Los Angeles County Bicycle Master Plan has been updated and approved today, and includes plans for 832 miles of new bikeways, as well as over $330 million in funding to be spent over 20 years on improving access to and the safety of bicycle transit in L.A.“ -www.laist.com 2.28.12
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Flyers, Spoke Cards, Stickers Social Media (Facebook, Twitter) Partnerships with local bike shops Bicycle Maintenance Free Products with bicycle purchase Test Rides
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Measure cyclist dimensions. Prepare/fit bamboo together with epoxy resin. File/sand lugs after epoxy resin dries. Assemble components to complete bicycle.
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Company name LocationBamboo bicycles Stock Parts MaintenanceLocalFocus Los Angeles Bamboo Bicycles Los Angeles Yes - Student-run - Eco-friendly - Raises awareness for bicycle safety in community - Raising funds for student scholarships DTLA Bike shop Los Angeles NoYes - Not student-run - Not eco-friendly Bamboo Bike Studio San Francisco Yes No - Not student-run - Eco-friendly Competition of Los Angeles Bamboo Bicycles:
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Weaknesses: -Customers concern bamboo might break -Cheaper bicycles elsewhere Solutions: Have customers test a bamboo bicycle Business expansion= lower prices Threats: -Local bicycle shops -Budget bicycles -Manufacturing defects Solutions: Partnership Donations from business reducing price Construction training
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Main product: Bamboo bicycles Local bicycle shop in Los Angeles Student-run Eco-friendly Non-profit business Fundraise for scholarships and bicycle operations Host and promote community bicycle rides
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